Ethical CFO Services and Bookkeeping Pty Ltd
Video Entry
Business Information
Female Founder:
Moushumi Sikand
Links:
How has the business been funded to date?
Bootstrapped
Tell us about your business:
My business was named Ethical CFO Services and Bookkeeping because I felt there was a dire need in the market for an Ethical service. Ethical essentially covers competence, communications, proactiveness, integrity, compassion and personal accountability to clients, employees as well as to the society at large. I specialise in working with women to provide Virtual CFO, Bookkeeping and finance systems consulting services. CPA qualified with over 2 decades of hands-on experience, I love numbers but at the same time I'm highly passionate about working with my clients at a personal level, rather than seeing them as numbers.
How would $5k or $10k enable you to create more profit and impact in your business?
In 2024, my aim is to expand my impact by incorporating business coaching into my services, building on the positive feedback received from women whose personal and business lives I have positively influenced. The $10k grant would significantly support personal branding, marketing, and professional development efforts, essential for effectively introducing and promoting this new service. This funding will play a crucial role in reaching and empowering more women who stand to benefit from these impactful coaching services.
Please outline what you would spend the grant on:
If awarded the grant, I intend to collaborate with a personal brand coach to enhance my online presence, develop a tailored business coaching program for women, initiate an online marketing campaign, organize in-person educational seminars, and update my website to align with the introduction of this new service.
