Soul Sisters Unite
Video Entry
Business Information
Female Founder:
Nicky Simonis
Links:
How has the business been funded to date?
Bootstrapped
Tell us about your business:
We met during our own cancer diagnosis and treatment. Our business was created for those looking for a gift for their loved ones going through chemotherapy and radiation.
Individually we would be asked by friends and family what to get someone they know just starting treatment, so we decided to take the guess work out of it and created an online shop dedicated to selling gift boxes containing both practical and self care items that can help ease physical symptoms of treatment.
Our boxes are designed for both men and women, with different boxes for chemotherapy and radiation.
How would $5k or $10k enable you to create more profit and impact in your business?
We truly believe in our business, but our Google advertising and SEO strategies are limited by budget. This impacts our sales, which then in turn limits the amount we can put back into marketing. We save money where can by doing our own photography and social media management, but we are needing a cash boost to overhaul the current Google ad campaigns and work on SEO.
Please outline what you would spend the grant on:
We have decided that both grants would be spent on overhauling and tweaking our Google Ads, SEO management, and increase the monthly spend to generate sales, which then can be reinvested to take our business to the next level.