#awinewith Laura Johnson
MEET Laura
Laura is the Founder of Strivin.
Find Laura here:
Transcript
Danielle Lewis (00:07):
Amazing. Laura, thank you so much for being here on Spark tv. It's so good to have you.
Laura Johnson (00:14):
Thanks so much for having me.
Danielle Lewis (00:16):
I am very excited to share your story. Why don't we start off by telling everyone what it is you actually do.
Laura Johnson (00:24):
So I'm founder of Striven Strive is all about empowering people to manage their own careers, to release their ambition and potential. So that's through bringing together coaching, mentoring, and community.
Danielle Lewis (00:34):
I love it. So good. And I feel like we live in a time where this has never been more important. People are literally questioning their lives at the moment.
Laura Johnson (00:44):
Yeah. Do you know what? I think we started kind of at the beginning of Covid and the way that changed during that period was a really interesting time because exactly that, the way we used to meet people and ask people for help totally changed. But we also ended up in jobs going like, how the fuck do we do this anymore? No one has the answers where it used to be, at least you could ask somebody. Now we're like, oh, I dunno. I dunno how we do this. Totally.
Danielle Lewis (01:04):
I'm just sitting at home by myself going, who do I even work for?
Laura Johnson (01:10):
The joys of working for yourself, right?
Danielle Lewis (01:12):
Oh my God. Exactly. Exactly. But I feel like employees are kind of in that problem too now, where I know people that have hired staff and team. Actually I even have someone on my team that I've never met in person. So weird. That is just, yeah, it wasn't how life was. You used to kind of look at the media and you think about onboarding packs, people coming to their desk and they've got all this merch and they've got all this stuff and it's like you don't get that anymore.
Laura Johnson (01:42):
Yeah. I don't know about you as well. I feel like pre covid, if anyone said you could build relationships over Zoom, people don't have given you a funny look, but I feel like actually people really opened up during Covid and I met loads of people doing striving that are now really good friends and from two years never saw them in person. To your point about you've got people that work for you, you've never met, but by the time you did meet them, you're like, I've known you for years. What are you talking about? Have you seen inside your home? I know where you work. Yeah, it's been a really interesting one for sure.
Danielle Lewis (02:08):
It's so true. People used to say that to me about sales. They were like, you can't sell over video, you've got to be in person. And I remember 2019, I was on a plane twice a week, so I lived in Brisbane at the time and I was always in Sydney and Melbourne trying to be at the events and meet people in person and it was so exhausting. And then, yeah, 2020 rolls around and suddenly we can do everything via video.
Laura Johnson (02:34):
It's so true. And I dunno about you. I used to a bit, you used to be on a plane all the time for work. I can't think of anything worse now. I still love going to see people face-to face, but the thought of going back to the airport every week, I used to, no, I'm good. Thanks. Once a quarter, that's great for me.
Danielle Lewis (02:49):
Totally. I totally agree. And I feel like it was such a time waster. You are always sitting in an airport lounge trying to catch up on emails or client and what have you, and it's like if I only wasn't in transit for half a day, I would be so much more productive.
Laura Johnson (03:07):
Totally. So true.
Danielle Lewis (03:09):
I love it. So what was the inspiration for Strive and how did you decide that this was going to be your business?
Laura Johnson (03:17):
Yeah, I dunno if I so much decided as it kind of happened and then I was like, oh, I've got a business. It was one of those, again, the beginning of Covid, I was actually on gardening leave from another startup and I thought, oh, maybe I'll go traveling. And then obviously we couldn't go anywhere. So I helped a few friends out with their startups and just thought, I don't want to sta at four Walls make me useful. And I've always had it, well mainly startup backgrounds, so just kind of helped out. And then I did a startup accelerator. So Aler BC program, do 10 weeks and it's a hundred people. And again, it's the first time they'd done it through. I used to put a hundred people in a room and then it was a hundred people speed dating online to begin with. It was great trying to work it out, but I thought, do you know what?
(03:59):
I'll do it for 10 weeks, I'll hang out with smart people, I'll talk about startup ideas, I've got loads of ideas, but that was kind of it. And then I'll get a job at the end of it. Sure, the world will have returned to normal by that point. I think we all went into Covid, so naively of this isn't going to go on for very long. And I went in and there was a group of people all talking about future of work and that was, I've got HR tech future of work background and I loved it and I just got so involved and one of the things that I've always been really passionate about is mentoring and coaching, particularly around that startup space. I feel like as founders or even most people or one person or two person teams, we've all got to be making the same mistakes.
(04:38):
So if we all just come together and can have a chat about it, then surely we'll make less mistakes, we'll feel a little bit less lonely, but we'll build a healthier ecosystem. So that's kind of where it started and then it was like, well it probably needs to be a bit more than mentoring. And that's where coaching and community came in and events and it kind of just the idea I guess flourished from that point and just grew legs, I dunno the best way to describe it. But then also it was like, oh, it's got to be a little bit more than just startups. Because actually if you think I was thinking quite small, but I think up until a hundred, 200 people, you often don't have learning and development in businesses or it's not particularly well organized or funded and it's left to individuals and a bit, I dunno about you, I've seen your stack of books. I'm always reading, I'm always doing something, but actually having to sit down and do a personal development panel or something like that, I just did really add hoc. So I was like, well maybe if we could build something that made that easier for people, more people would do it and then we could all just be a little bit less stressed at work. We know we're not the only people making it up today and there's somebody else making it up today that can just make me feel a bit better about it.
Danielle Lewis (05:39):
Less stress at work. Thank you. Sign me up.
Laura Johnson (05:44):
Yeah, that was the aim. But yeah, so it definitely wasn't one of those moments at the beginning of the year, I'm sure with your business you sit down, you do your goal setting and you're like, this is what I'm going to achieve this year. It wasn't one of those moments that I was like, this year I'm going to start a business. It was a of happy accidents is probably the best way to put it.
Danielle Lewis (06:00):
I love that and that's awesome because I often think that some people think they have to see the entire staircase runway, whatever the analogy is before they take the step. I love that it was a, oh, I think this is the thing, oh, I think this is the thing. Or it has to be more the end. It's like, oh, and there we go.
Laura Johnson (06:18):
Well, I think to your point, I think if I'd sat and thought it through, I probably never would've done it because there's never a good time to start your own business and not earn money or not have stability or anything else, particularly in the middle of a global pandemic when no one knows anything at that point. If I look back now. But I also think because none of us had the answers, it was also easier. It was like, actually, do you know what? I'll give it a go. There wasn't a ton of marketing jobs around at the time anyway. No one really knew what was happening. So it was just, I think probably the timing played in my favor. So yeah, it probably made me do it to be honest.
Danielle Lewis (06:51):
I love that though. Why not capitalize on opportunities, challenges, stars, aligning all of the things.
Laura Johnson (06:59):
A hundred percent. Exactly.
Danielle Lewis (07:01):
So you said you were in startups before working in startups before having your own startup, having your own business, what was the career path before you actually launched the business?
Laura Johnson (07:14):
So I've always worked in marketing. I did marketing management at uni and then landed up with a marketing job mainly in tech. I've done a couple of roles outside of tech, but it's been mainly in tech. And then kind of got into the start, well probably about 10 years ago and when I got to Australia, ended up working for HR tech startup and that's when my real future of work we could be doing this better, just got really ingrained into that whole world. And then there were a few other future of work, HR, tech startups, but always in marketing, love marketing partnerships. It's something I've been really passionate about, but I think the more I got in and as I've built on grew teams and worked with more and more people, I think then the passion for leadership and actually we could do this better and we're on these fast growths, how do you prepare people for the fast growth you get in a startup? That kind of side came out. So I feel like Strivings kind of a really good mix of those two things.
Danielle Lewis (08:02):
That's so good. And so then I would assume you've taken your marketing expertise into growing the business. Has it been different working for another business brand thinking, I know everything there is to know about marketing, I'm so good at this, pulling that into your own business, has there been any learning curves?
Laura Johnson (08:23):
Yeah, a hundred percent. And number one, I don't know, I don't think you'll ever know All there is to know about marketing, it changes so much and it changes
Danielle Lewis (08:29):
All the time.
Laura Johnson (08:30):
So I think there's that side, but I think the difference between your own business that I found is that one, okay, you don't have a budget or a team, so that's really tough. So you're used to things being a certain standard and wanting them to be great and then it's your business and you still want 'em to be great because your heart and souls in it, but you don't have the money or the team and all those other things. So you've got to get to this point where it's like done is better than perfect. And someone said that to me right at the beginning of the journey and I hated it. And then about a few months in I was like, oh my god, it's so true. Done really is better than perfect I think is one. But I also think the flip side of it, having a marketing background has been really helpful because right from the beginning I invested in brand quite early and I was really lucky.
(09:10):
I've got Fred with a branding agency who helped out. But just that whole kind of branding piece, thinking about long-term, who are we? How do we want to show up in the world? And I don't think many startups do that. And I'm sure lots of investors would probably tell you not to spend all that time on that at the beginning, but we did. And I actually think that's paid off, had lots of people come to us and lots of big businesses because they think we're bigger because the brand shows up in a certain way. But I also think it was a bit of a signal from a startup point of view, it's like we're around to stay. This isn't an idea we had today that we're going to go tomorrow, we're waiting for someone to buy us. This is purposeful, this is what we want to do and this is what we want to last.
(09:48):
So I think there's that. And then I think the other side is probably the community side. Again, really invested in community building and previous businesses and you actually don't need too much money to invest in community. You're just going to have to really believe and spend the time on it. And we built an awesome community from the beginning. And I think that's part of the reason I love it so much, what we've done as well as we have because we had so many people that believed in what we believe and have really helped amplify that, but also give us loads of feedback, which is awesome because it's really easy. I'm sure as you know, your friends always say nice things to you, right? They're like, oh, it's fine, it's
Danielle Lewis (10:21):
Fine. I'm like, give me something to work with here.
Laura Johnson (10:24):
And that's it. And that's why you get first people in the community and they want to give you that harsh feedback. They know it could be more and they know it could be better and that's totally invaluable.
Danielle Lewis (10:35):
Look, I could not agree with you more. I think there's a few interesting points there. Interesting on the brand side. So I always say that I went from, I've always been a salesperson. So I went from 10 years in Telstra, so very well-known national brand to then my own business. And you pick up the phone, you're like, hi, it's Danielle from Scrunch. And they're like, what? So I totally agree with you around investing in your brand because it does give you the ability to bridge that gap. So if they've received a cold email from you or a LinkedIn request or whatever and they go and investigate you, if you are showing up, you are bigger, you are more established, you're really polished. It helps bridge the gap that they dunno the name. So I really do agree with you there, but I'm interested in community. So I feel like now everyone's talking about community. I think it is critical, don't get me wrong, but I think I want to help people understand how. So I know every five street bill, community bill community, I'm like, yeah, but how do you do it? Well, tell me some tips on if I was brand new, had an idea, I want to solve a problem and I know that community will be critical for me, where would you start?
Laura Johnson (12:01):
So I think that's a good question. I guess just before that, the communities, I'm with you, people talk about it, but I think they talk about it in the same way in brand. People talk about it but not that many people are executing on it. Well, and it becomes one of those buzzwords that we keep throwing around and I'm don for a second think that we're nailing it. There's 101 things we could be doing, but at the same on brand. But I think it was just like to you and what you've built as well, you've been purposeful about doing it with other people. And I think with community, I was lucky that I knew a few people of target market, so I kind of recruited them and then they recruited their friends and it was all kind of like-minded people who shared values. And we were very value driven to begin with of we don't know the answer, but this is what we're trying to do.
(12:43):
Do you want to come with us on a journey? So I think probably tips would be honest about who you are and where you're at, make sure it's values aligned because then no matter where you end up, the values will be the same and it won't matter what the final destination is, particularly for early community build. And then I think probably just being a little bit more purposeful about who those people are, which is I guess a little bit why to begin with. It was like I found people who I'd known and I'd worked with and then they found their people and we kind of grew that way. So I guess we went slow to go fast rather than just kind of anyone and everything.
Danielle Lewis (13:18):
And you know what I love about what you just said is you were like people, it is the one-to-one relationship, find the people, find the values alignment. You didn't say you need to start an Instagram account and post reels every day.
(13:35):
I think it's so important. I think that we do get swept up in the tactics rather than the strategy and valuing and we don't value enough the one-to-one connection because I feel like everything's got to go viral, everything's got to go fast, we've got to be a unicorn. So we sort of just think that one-to-one conversations or one-to-one relationships are just not going to get us there fast enough. But I think that if you do invest in the one-to-one early, it has a snowball effect. I feel like if you're trying to go viral on day one, people are like, what are you doing? And they don't relate to it. But when you do invest in that, it does go viral eventually because it has that snowball impact.
Laura Johnson (14:20):
Yeah, you're so right. And yeah, to your point, everyone, I dunno about you, but everyone's always telling you like, oh, you need to be on TikTok, you need to be here, you need to be here. There's always more channels that we can be in, but it's like as one person, again starting a business you can only do so much. And I think it's like you've got to do what you believe in, but what you know can do well.
Danielle Lewis (14:41):
Yeah, a hundred percent. That is the real challenge, isn't it? And I always say that to people about sales and marketing, it's like there are a hundred different things you could do, but if you try and do all of them, you're going to stretch yourself thin. And also how you're really going to know what's working and not working. I think you do. You are right. You do have to actually cherry pick a couple that you think might be the key and try and do that really well.
Laura Johnson (15:06):
Yeah. And be okay if they're not the right ones I guess is the other one as well. Yes, really have that test and learn approach and it's okay, you learn something today, that one wasn't the right one for you. What's next?
Danielle Lewis (15:18):
Totally. I love that. So bringing the marketing mindset to your own business, I mean I think that's amazing. I think that sales and marketing is the number one thing about
Laura Johnson (15:30):
Businesses,
Danielle Lewis (15:32):
So I'll preach to that, but what was it like going from an employee to business owner? I mean obviously having the marketing background amazing, but I'm sure there'd be a steep learning curve in terms of other areas of the business that would've been an interesting journey for you.
Laura Johnson (15:48):
I think it's all been a steep learning curve to be honest with you. Even the marketing side still totally different. You've got the fundamentals but you're going from a team to you. But I think the big one for me has been product and product management. We've built a tech product and I had no idea about product management before and I read all the books and I did all the things they tell you to do and then I did all the things they tell you not to do. And I did some of those as well because it's like, well, it'll be different for me. Obviously I've read the book first, clearly, yes, I read the book. And I think that honestly has been the toughest because you have to do all these things that you don't know how you're doing, right? Because one day you're the product manager and then the next day you're the finance person and then the day after that you're the sales person where really you've come from a business or I did certainly where I've got a marketing background, I can do marketing.
(16:39):
I had no idea how you build a product or how you're a product manager or how I'm supposed to do the finances or how I sell. To be perfectly honest, I've worked with salespeople but I've never done it. And I think that's been the toughest learning curve is you spend most of your time doing things that you actually don't know how to do, but you have to let other people know that you do know what you're doing. Or at least to some extent that you are mildly competent even though you're sitting there going, I've got no idea. And I think with that as well, all the software building product design, we had whimsical boards and then we had Figma and then we had Jira and then it's like every day I felt like I was learning a new piece of software as well as a new language to talk to product people or developers. So I think that's been the biggest thing, but probably real empathy, thinking back about old jobs of how everything kind of came together had such a narrow view on things. You just looked at everything from your point of view, from your marketing point of view and probably didn't properly think about how all those other components fed into it. So yeah, real empathy for I guess how it comes together and how much effort it takes to build anything. But I guess in essence a products like mind hard.
Danielle Lewis (17:50):
Yes. Oh my God. Could not agree with you more. But it's interesting. I love that point about how everything comes together because you are right as a business owner or a founder, you are kind of going, okay, today I've got to be a marketing manager today. I've got to be a salesperson today. I've got to be a product manager today. I've got to be finance. So you are chopping and changing learning on the fly, but actually having the ability to step back and think about how everything does come together is really, really critical. And I think that we overlook it sometimes we get so trapped in our to-do list that we actually feel bad if we're not on the tools. So that ability to actually say the magic actually happens when it all comes together. So being able to give ourselves a little space and love and kindness and say, I'm going to take a couple of hours or God forbid the afternoon off and look at things from that 30,000 foot overview. I think you're right. I think, yeah, it is a really interesting thing. I love the way you put it, that empathy for the way everything actually comes together. I've not heard anyone say it like that, but I love it.
Laura Johnson (19:03):
Yeah, I think to your point though, it is so easy. You've got your to-do list and your to-do list is always a hundred items long and you're never going to get through it and sometimes you forget big picture. So actually taking those breaks to go what is the strategy rather than tactical execution is so important, but probably the hardest thing to do because that to-do list is never going to decrease anytime soon.
Danielle Lewis (19:24):
Totally. And I think we feel guilty, but I think that when you do step back, it helps prioritize that to-do list. It's one of those things that the other challenge we face as entrepreneurs is that we have a billion ideas and we can improve it that way. We can do that, we can try that marketing, we can do this. And so the to-do list is never ending. Also because we have idea spam and actually being able to prioritize it is that act of stepping back, thinking big picture, thinking strategically.
Laura Johnson (19:59):
I love ideas spam, I'm going to steal that.
Danielle Lewis (20:01):
Totally. Oh my god. I came up with ideas spam because we had a couple of creatives in the business at a varying terms in the years and it would just be like that. It would be like, we could do this, we could do this, we could do this. And I'm like, yeah, we could, but we got to do one thing first. We don't just get one thing done, we're never going to do anything. So I remember years and years ago, I think we used Trello at one stage and I made a Trello list that was idea span and I was like, okay, all ideas spa goes on this portal list or whatever it is, and can get tabled when we decide what we build or don't build or try or not try
Laura Johnson (20:41):
Too good.
Danielle Lewis (20:42):
I love it. So amazing. So obviously lots of key challenges. What do you think has been your biggest lesson? What's something that you reflect on that you think perhaps maybe I wish I had have known that a little bit earlier or something that you would impart wisdom to somebody else to help them shortcut their success?
Laura Johnson (21:03):
Yeah, loads of lessons I guess is probably the big thing. I think more lessons in the last two years than probably and the rest of your career. But I think when I was thinking about it earlier, I think there's a few bits and I think one is I think we get in our own way a lot. We tell ourselves what we can and can't do and we create stories around that that are self-limiting or I certainly do.
Danielle Lewis (21:24):
Everyone does. Yes, I agree, I'm cheerleading over here.
Laura Johnson (21:29):
And I think if we took that mindset and thought, would we ever say that to a friend? We'd probably think about things very differently. We're so hard on ourselves and we would never talk to our friends. We talk to ourselves and I think that's a really big one. Let's not limit what we can do. And then I think the other lesson is really try and find your people. And whether that's just really awesome friends that are great cheerleaders, you're going to need them, but you're also probably going to need people that are doing what you are doing because starting your own business is a bit stupid if you realistically think about it. There's lots of reasons not to do it and it's hard and it's an emotional rollercoaster and it's all of those things. So you really need those people that understand those ups and downs, but also tell you when to celebrate because it's difficult to celebrate your wins sometimes when you're facing so much. So they'll support you on your bad days and they're going to celebrate you on your good days and you really need those as well. So I think it's really about what's your community or your set of cheerleaders, however you want to put it. Even as a, I'm a single founder, you still don't do it alone. I've got so many people around me that help out with different bits and pieces. Even if it's just taken a call when I'm having a bad day, you need them. It isn't a one person thing.
Danielle Lewis (22:43):
Oh, it's so, so true. I know it's interesting how we talk about communities for sales and marketing. So we're like, find your people that will support you. That is how you grow customers. That is how you grew your business. But it's so true as just being a business owner, finding the people that really resonate with your journey that have done what you're trying to do. So they have a view insights or exactly like you say, even people that don't understand it, but they just aren't your biggest cheerleaders because you're right, it is bloody hard. It's bloody bloody hard some days. And I love the celebrating wins factor as well. So right, it's on days where there are a hundred things on our to-do list or the thing we built didn't work, but we've got this other amazing thing that happens. We kind of feel guilty about celebrating sometimes because well, not everything is perfect.
Laura Johnson (23:39):
Yeah, totally. It's almost like when sometimes a wind does come through, you're like, oh my god, that's just that box ticked. Then you're like, you're onto the next day. And actually you have got to celebrate the little things because if you don't celebrate the little things, the other stuff does get on top of you.
Danielle Lewis (23:55):
It's so true. You've got to really control your energy as a business owner. You really need to be hyper aware of making sure you give yourself that opportunity to feel happy.
Laura Johnson (24:08):
Yeah, absolutely. Or celebrate the little things because it's a reminder of the journey you're going on and it's just like they're all stepping stones. You don't suddenly have a business overnight. They're all, you've got to get the little bits along the way.
Danielle Lewis (24:23):
I love that. So speaking of stepping stones then and growing businesses, I know we've really talked about communities as one of the key pivotal marketing strategies, but how else have you grown the business? What are some things that you've tried perhaps failed or tried and been successful? What's your sales journey been like?
Laura Johnson (24:46):
Yeah, so we're direct to consumer and I would say that we've grown fairly steadily. I'm sure from a VC perspective, I should have gone out and tried to acquire 10,000 customers in a year and we've kind of done the opposite of that. Always a hockey stick. Exactly. And there hasn't been a hockey stick, it's just been pretty consistent week on week. And I think that's one because it's been a lot more relationship based and it's been like who are the people that are going to help us build it, because it is still pretty early days. So lots of one-to-one interactions, started podcast interviewing people about their careers. It was really good user research number one, but also number two, it felt like a mentoring session every time, which was fantastic when you're doing what you're doing. So I think trying to meet lots of people.
(25:26):
I think the other one is we really celebrated other people. So people that have come on the platform and they've mentored and they've helped out, we've really talked about them and shouted about them, which is then meant that their networks found out about us that way. And it wasn't done for that reason. It was just like, well, we're all about career journeys and celebrating that there's 101 different ways to get to the same destination. So we just kind of really celebrated those people that came on the journey with us. So a lot of it really has been that word of mouth I guess, but kind of social word of mouth. We spent a large part of our time online. And then I think the other one, and I guess this goes back to marketing background, is content creation. We speak to all these people that are all doing similar things. So we've created a ton of blogs, podcasts, eBooks, anything that we can do that kind of helps people out. So I think content's the other one.
Danielle Lewis (26:13):
I love that because that's free. I mean, it takes time obviously, and it's not a go viral on day one situation, but I love it because people say that to me all the time. They're like, well, what do I do? And I was like, well, if you have time, if you're sitting in front of Netflix, the thing that you can do is create content. You can write a blog article, you can brainstorm ideas for your next social posts. You can start a podcast for free. So yeah, I think content is, I mean, I feel like when you're in sales and marketing, the word content is overused, but when you're a business owner, people don't know how valuable content is. It's a really funny divide. I agree. Our biggest and best marketing channel is our blog because we started it a decade ago, so there's just hundreds of articles up on there and it's been going for so long. The keywords are ranking, all that kind of good stuff. So let's wrap on perhaps a final piece of advice for female founders specifically. So has there been any part of your journey where you have felt being a woman in business, there has been any particular set of challenges, or if you think about women who might be wanting to start a business, any piece of advice that you would leave our beautiful community with?
Laura Johnson (27:39):
Yeah, piece of advice, I dunno about piece of advice. And I guess my experience of a woman in tech is probably the same as most women in tech. What I would say, just on the more positive side, whenever I found other female founders, they've been incredibly, incredibly supportive and have actively gone out their way to help me out. When they didn't know me. It was just like, you're a female founder, so I'm going to help you out. And I've been really blown away by how amazing that's been. I know there aren't a huge amount of female founders, but I think when you find them, all they do is want to cheerlead and support you and that's incredible. So I think programs like what you are building and there's lots of groups out there that do these similar things, I think it's find them, because when you know that you're not alone and you've got other people in your corner, it makes it a lot easier.
Danielle Lewis (28:23):
Oh my god, I love that so much because you're so right. I find that women in particular don't want to ask for help. We kind of have this fear or weirdness that we should know everything and that we should get it right the first time. But equal parts, women are the most supportive in business. You are so spot on. Every woman in business that I've ever met has just been willing to bend over backwards, do absolutely anything, create, share a resource, share a contact, whatever it is. It's just we've got to ask. We've got to get ourselves in the position of actually asking for help sometimes.
Laura Johnson (29:01):
Yeah. And I think as well, I dunno about your experience, but with mine, it's lots of people that have said, how can I help in that instance? Because they know that you don't want to be the first one to help. And I think once you've had that a few times as well, it helps build your confidence. Like, oh, it's actually, people do want to help. People want to see you succeed. And sometimes it's nice when people give you that reminder or almost give you that permission so you build that confidence. So it's okay.
Danielle Lewis (29:24):
Absolutely. So that's the question we should leave everyone with as women. I ask somebody, how can I help today?
Laura Johnson (29:32):
A hundred percent.
Danielle Lewis (29:34):
You are so amazing. Laura, thank you so much for being here on Spark TV and sharing your journey and insights and wisdom beyond Thankful for your time.
Laura Johnson (29:44):
No, thank you so much. I've really enjoyed it.
