#awinewith Kelly Noone
MEET Kelly
Kelly is the Founder of Skin Queen.
Find Kelly here:
Skin Queen website or Instagram @skinqueeen.
Transcript
Danielle Lewis (00:08):
Kelly, the skin queen herself. Welcome to Spark tv.
Kelly Noone (00:13):
Yay. Thank you so much. Such an honor to be on here. When I saw the email, I was like, oh, okay. As I said before, hit record. I've listened to the podcast before. You've interviewed a lot of my friends in business. So excited to be on here.
Danielle Lewis (00:26):
Well, it was only a matter of time then, wasn't it? That's it. And I love that we got the pink memo. This is good. Very on brand for today.
Kelly Noone (00:33):
Always pink background, everything.
Danielle Lewis (00:37):
So good. So good. Well look, why don't we just start at the beginning. Let's tell people who you are and what you do, and then we'll get a bit of a backstory to fill Ever run in.
Kelly Noone (00:46):
Yes. So my name's Kelly, otherwise known as Skin Queen. I started off as a skin therapist treating people with microderm, abrasions, facials, and lasering. A few vaginas, just to
Danielle Lewis (00:59):
Be blunt. That sounds like a good time.
Kelly Noone (01:03):
And then I was like, oh, this is not for me. And I was just working in an environment where there was high sales pressure and if anybody's ever visited a skin clinic before, I'm feeling like they've had the hard cell. Yeah, it's just a ziki for the girls who are selling to you. Oh God, yes. So from there I jumped ship and I actually got a job as an educator with some of Australia's top skincare brands. So brands like Ultraceuticals, aspect Cosmetics, some really cool things. That's where I really settled into myself as a young adult, but also as a career person because I realized quite quickly that my superpower is helping to educate and lead other women in business, and that's really my passion. So did that for about six years and then Covid happened, and I'm sure this has been said a lot on your podcast because I know I get it quite a lot.
(01:59):
We had a lot of time to rethink everything and be like, is this actually what we want to do? And a lot of time on our hands to create. So started to build my little online platform. My Instagram created a little ebook, which was called Social Media Marketing for Beauty Businesses, obviously to the point that did really well. And then I was like, I think I could turn this into something more. So I did. And literally a year and a half later, my boss came to me and was like, what are you doing? Are you in here or are you in with you? So I was like, okay, well I'm in with me. So I've become a course creator for the professional skin industry and still using my education skills, still helping to lead women in the industry, and that is still where my passion lies.
Danielle Lewis (02:47):
I love it. This is so good and so many things to unpack there, which is amazing. I know this is going to be a brilliant chat, but interesting that the boss gave you a little bit of an ultimatum to take that leap. What did that feel like? Had you wanted to make it your full-time gig or what was that kind of thought process while you were there?
Kelly Noone (03:10):
Yeah, of course. And I love sharing this part of my story because I think when I was wanting to make the leap, there weren't enough examples of this. I was following a lot of women in business and on social media who were already into their business. They're already a few years in and gosh, it is so scary. I was in a job paying me 120,000 a year. I was really comfortable, had a car allowance, had a nice car, and so I had really no reason to leave, but I was like, okay, I'll do it. So as I said, it was really hard to find examples. So the way that I did it for me, I kind of started to develop or not, developers kind of started to stash away a bit of a nest egg. I was like, if I could have three to six months worth of savings to just cover the bills, then I'll be really happy and I'll just fall on a budget in the meantime.
(04:01):
Love it. I think by that point I'd already created so much that I was like, I don't really want to throw it all away. I knew if I'd stayed where I was, I'd be very disappointed. But I think that's me in general with life. I don't know if it's like my risk appetite has increased since working for myself or I've always just been like, I'll give it a go. But I always feel like if I don't go after the things in life, I'm like, will I be disappointed in myself? Yes. Okay, I'm just going to do it and I'll figure it out later.
Danielle Lewis (04:31):
Yeah,
Kelly Noone (04:32):
That was what I did.
Danielle Lewis (04:33):
It does feel like such a big risk though, doesn't it? I love that you did say that you put away a nest egg though. I was just having a conversation with somebody this morning and I was like, sometimes it's glorified. Just go all in. You've got to be all in or it won't work. And I'm like, it's really risky for people just quitting everything and taking this leap of faith. And then it's like, well, nothing ever works out as quick as you think it will.
Kelly Noone (04:58):
Oh, at all. And don't get me wrong, I had a mortgage, I had car repayments, I had a dog, and I now have multiple responsibilities with pets. But so I think sometimes people are like, oh, well, lucky for you. No, it's just that you were bold enough to take that risk and be like, I'm just going to do it. And honestly, for the first three or four months I was like, oh dear. I stuffed up seeing $2,000 come in a month total or two and a half. I was like, what? I,
Danielle Lewis (05:31):
Oh my God, I'm going to die.
Kelly Noone (05:33):
Pretty much. Pretty much safety net
Danielle Lewis (05:38):
Agarita. Again, it's all rum and noodles.
Kelly Noone (05:41):
That's right. That's it. And do you know what though? This is what I love the most about my story is because I was still trying to live a little bit of luxury, but I did it on a budget. So what I would do, which I think really helped, and I say this now to my partner who for me, he's new in the business and when we have a bad day, he's like, well, I could sell my car, we could just get a 5,000. I'm like, no, that's like, no, they're not going backwards. It's fine because it's easy to get into that mindset when you're not generating money in your income. And I think we do see it on social media all the time. It's all bloody glamorized. I made this much money.
(06:19):
And you're like, okay, cool. But that's not the everyday, let's be honest. And for me, I guess the way that I held the energy that I knew I was going to be successful, I used to go for a walk around expensive suburbs and expensive houses with my dog and be like, oh, I live here, I belong here. And I still remember afterwards on my way home, and I'd do this once a week, I'd pull into a servo, I'd get a can of a dollar 50 sparkling water and they'd often have this beautiful chickpea with semi dried tomato salad with CCUs and it just felt so Mediterranean. And I'd go sit outside on my deck and eat this fancy salad with my thing and it would cost me $6 in total, but I just held onto that luxury energy. I
Danielle Lewis (07:01):
Love that so much. So two big standouts for me that you just said that actually believing at first, but physically taking yourself into those environments. I think it's so easy to be like, I am a millionaire. I am a millionaire. But then you look around, you're like, I hate this house, or I hate this, I hate this. But actually getting yourself into that energy and going into the suburb that you wanted to live in and eating the food that you are and actually feeling it, I think is so huge when it comes to mindset and manifestation.
Kelly Noone (07:35):
Even today after this episode, I'm so excited because I'm going to take myself to my local shopping center and get gluten-free donuts and bubble teeth. Probably going to go 10 bucks, but I just love, it's like new and it's a vibey area, so I'm like, I'm just going to sit there and smash out the hard task, my vibe.
Danielle Lewis (07:54):
It's so good. I love that. And the other thing that you said as well, which really interests me, people showing up on social media and being all like, oh, I made a six figure seven figure month. I'm a billionaire and I love, we mentioned Claire who was on the pot, Claire Wood who was on the podcast, I think she'll be coming out in the same season as you about profit. She always talks about intentional profit. That's her new book. And that's one of the things that the people on Instagram don't actually talk about. It's like they might've had this six figure month, but they don't talk to you about the fact they've actually made no money. They spent it all on ads or the cost of their business is so high to run.
Kelly Noone (08:32):
But I think that is the essence of Claire too. That's why she's created intentional profit. Because even myself now, I work with a lot of beauty business owners who are like, oh, well there's money in the bank, so I'm doing well. And then you look at it and they're like, well, I made 10 grand last month. It's like, yeah, but you spent eight grand to get there.
Danielle Lewis (08:48):
Yes, I know. It's really bothersome. It's almost like people are learning business from Instagram.
Kelly Noone (08:57):
I know I might trigger people when I say this, but I feel like it's very MLM.
Danielle Lewis (09:02):
Yes. Oh my God though, isn't it? Right? And it's not until I guess people really go, holy shit, why can't I pay my bills that they kind of go, has the wool been pulled over my eyes and I actually need to sort my finances out? I think it's a huge challenge for anyone starting a business is actually getting your head around the boring stuff.
Kelly Noone (09:25):
That's it. It's worth it though. In the end. I think back now, I've built my business from the ground up. I went all in July, 2021 and I've outsourced a lot of things now so I can focus on my zone of genius. But even just then, my partner came in and he was like, just paid this bill. You got this much outstanding. Our base is all good, our taxes is all good and we are projected for this. And I was like, dunno what you said, but I'm happy that that's there. But I did know it once upon a time and it's worth knowing those things yourself at the beginning. So I think still initially when people are learning it, pay attention to the boring stuff because at the end it gets you to a position where you can outsource it.
Danielle Lewis (10:04):
Yes. That's so good. I love that. How is it, so what kind of things do you outsource in your business? How's that process been like? Letting go of control
Kelly Noone (10:13):
And I'm really passionate about this. I really believe in staying in your zone of genius because I got to a stage in my business probably beginning of last year where I just felt burnt out and my business was booming in terms of the brand. And people were like, you look like you're doing so well. We're seeing you everywhere. Oh my gosh, it's so cool to see you do well. But I was like, I literally have made eight grand this month. I'm not doing that well compared to where I want to be. I couldn't figure out why I couldn't scale. And then I realized it's because I wasn't actually focusing on the moneymaking activities that I love to do in my business. So for me, that's showing up and creating the content For a lot of the women that I work with in the beauty industry, that's them being client facing too.
(11:01):
That's where they're going to generate the money. But I was so stuck in doing my own bookkeeping, editing my own podcast, trying to do my own Facebook ads, responding to all of the messages and emails every day that I was like, my gosh, if I only had time back in my week to create more content and get in front of my target audience more, I could probably generate more money. So that was another really scary thing to do because I was earning eight grand a month and when I started to reach out to people and be like, okay, how much is it? The Facebook ads person was like 1500 a month plus GST. I was like, okay. The virtual assistant was like, I charge $50 an hour and I've got 10 hours available. I was like, okay, that's earning up. The bookkeeper was like, yep, we charge $400. I was like, okay, it's all adding up. Yeah,
Danielle Lewis (11:46):
It's scary
Kelly Noone (11:47):
Once again, but honestly I don't regret it now I have outsourced all of those things that I've mentioned, and I've just recently this year hired my fiance as my business manager to oversee all the systems and processes and contractors so I can stay in my zone of genius all day. Yesterday all I did was spend time making reels podcasts, and today I'm editing them and it lights me up and that's what I'm good at. And now people are always purchasing from me, left and center, and they say, I see you everywhere. And I'm like, okay. See, now I can see that return on investment because now my business is able to grow and scale because I've stuck to my zone of genius and outsource the rest. And I didn't think it was going to be possible, but it is. It's
Danielle Lewis (12:33):
So good. And I love that you say that your zone of genius, and I love that you use the words people say to me, they see me everywhere because I kind of think that that's important. I know that there are some schools of thought where people are like, I don't want to be on social media. I'm like, okay, that's fine. You need to have a very specific sales and marketing strategy. But I just think in this day and age, being everywhere is kind of really important.
Kelly Noone (13:00):
Well, we're in an attention game no matter what sort of business you've got, whether you've got an e-commerce business, whether you're a coach, whether you're a course creator, whether you're a beauty therapist, a pt, a hairdresser, we're in an attention game. We've all just want to be front of mind of your ideal target audience at all times. And that's all I'm always thinking about. So I'm like, well, if I can be everywhere, I'm going to be front of your mind.
Danielle Lewis (13:25):
I love that so much. And I mean, look, you are targeting a really specific industry as well. How do you go about getting in front of the right people? Is it just the create content? How does that actually work?
Kelly Noone (13:38):
Yeah, I love this. I know my target audience inside and out. Honestly, I know where they go get coffee. I know what skincare brands that they stock in their clinic. I know what events they're going to. So much so to the point that I've reached out to all of the industry events that are happening this year already, we've searched them and reached out and said, Hey, is there an opportunity for me to speak at this event?
Danielle Lewis (14:05):
Nice. Yes, that is so good.
Kelly Noone (14:08):
Definitely one part of it. But also too, I love Facebook groups. I think Facebook groups are epic because I mean, are you in any Facebook groups yourself, Danielle?
Danielle Lewis (14:18):
Yeah, totally. So anything that's to do with sales, marketing, influencer marketing, or a small business, I always put my 2 cents worth in
Kelly Noone (14:28):
And I'm the same in the beauty industry, the amount of Facebook groups that I'm in, and I'm always giving my 2 cents. But yeah, once again, it just helps you to show up everywhere. And then collaborating. I think one of the biggest things that I've really leaned into, yes I do Facebook ads, but business to business marketing has actually been the best thing ever.
Danielle Lewis (14:48):
Really.
Kelly Noone (14:49):
So recently I reached out to an owner of a aesthetician group in America, so same as a skin therapist here in Australia. She's 80,000 people in her Facebook group, but she doesn't have a huge Instagram following and not saying I do, but I'm like, Hey, can we go live together in your Facebook group and then do you want to go live with me on Instagram? She's like, oh, I would love that. And honestly, I probably had maybe 250, 300 new emails from that live.
Danielle Lewis (15:16):
I didn't have to
Kelly Noone (15:17):
Pay for it.
Danielle Lewis (15:18):
Oh my God, that is so huge. So how do you find people to collaborate with?
Kelly Noone (15:26):
Well, I'm always looking, but it's looking at it strategically. Even now being doing influencer work, I constantly get influencer things and people are like, what are your rates? And I'm like, well, if you've got a database with my target audience, you can send out something to your email database to promote me. I will do this for you for free.
Danielle Lewis (15:49):
And oh my God, that is so smart. I love that you just said that so much because there is such, I think people undervalue that exchange. I feel like there's a lot of people out there who are going, I just want to be paid to do that post. And it's like, well, based on the amount of followers you have right now, you're going to get a lackluster rate. But if you actually said, no, I actually just want to leverage how big your platform is, that's so huge. It's really interesting. I find it funny because I do a lot of influencer marketing work influencers. So a brand will do a deal with them and the brand usually wants to boost the post put ad spend behind it. And sometimes the influencers are like, no, you can't do that and the brand wants to pay to advertise. You are getting free exposure. And I'm like, why are you not snapping that up? That's ad dollars that you are getting for nothing.
Kelly Noone (16:45):
Oh my god, that's so crazy. But I think that's the thing sometimes with influencers, they just want to get paid to post, whereas I do have my own business that I actually want to be growing sustainable, so it works better for me that way. But I guess in terms of finding those people, it's about thinking about your target audience, what pages, and even if, I think in the early days I would just be having conversations with people in my target audience, and I've said this multiple times, but I always think of my number one supporter in my business, and she's somebody who's been with me since day. She literally lives up in the Northern Territory. And I love just conversing with her because she'll be like, oh, did you see that post in that group? I'm like, I'm not a part of that group. Join that group.
(17:28):
Or she'll be like, oh, I'm going to this new dance class. And I'm like, oh, what's this dance class? I'm like, oh, there's a couple of skin therapists in the area going there. Or the more that your target audience, the more you can find these places to reach out to. And I think that's what it is. It's about being strategic. It's the same with any business. I was just doing some work with the business before call and I was saying, okay, well you're wanting to help people with their skin. Think about people who are going to wedding dress shops or going to hairdressers or injectables or lash techs. How can you collaborate them in one way or another to tap into their audience?
Danielle Lewis (18:05):
It's so true. There are so many complimentary opportunities aren't there that you just need to, and it's like, I feel like as a business owner, we just need to live it. We need to live our ideal customer. You are having those conversations, going to those events, always being on the lookout for how we can add value and collaborate.
Kelly Noone (18:25):
Yeah, I think that's the most important thing because that's going to help your business to grow. And I think when you do know your customer, you would know yourself. Being in marketing, when you know your customer, you can really create product solutions that will be really applicable to them because you know them inside and out. You know what they're going through, how they speak, how they think, so you know how to create content for them, how to create solutions for them, you know what they need.
Danielle Lewis (18:54):
Oh my god, I love this so much. So good marketing value. Every business, I think every business owner wakes up in the morning going, how do I make more money? That's all we're thinking about is how do I scale, how do I grow? What's the right thing to do? But I love that you're bringing it back to your ideal customer. Just concern yourself with that one person and how you add value to their life and solve their problems. It's just if you can keep coming back to that, everything sparks around it.
Kelly Noone (19:28):
Yeah, I totally agree.
Danielle Lewis (19:30):
Oh, incredible. So tell me then, going from employee to business owner, any challenges that have come up for you over the years?
Kelly Noone (19:41):
Oh, where do I start? I mean, even last night, there's always something new to learn and tweak and everything's always an iteration of an iteration, even to the point where before my partner came in and was like, we've just done X, X and X, we've just paid off this. He's like, oh, and we finally paid off that $47,000 tax bill.
Danielle Lewis (20:07):
Tax bills are the worst. I dunno, you can have the best accountant and you're still sometimes looking around, how do I have another tax bill?
Kelly Noone (20:13):
Well, I had a really good accountant, but I was doing my own bookkeeping and
Danielle Lewis (20:18):
I was just
Kelly Noone (20:19):
Ignoring numbers and being like, I've got it, it's fine. And didn't expect to get that big of a tax bill. So immediately after that I was like, alright, this, yeah, I need a bookkeeper. I do not know what I'm doing, but I guess there's nothing too much bad that I can stuff up. Definitely as a business owner, and I'm sure everybody can relate to that, boundaries are really important. I think we often want to serve everybody and be for everybody, but at the end of the day, I've really had to pull back this year and be like, well, what is going to be really in alignment with me and my values? Last year I was really trying to get my brand out there and I said yes to way too much and I was betting over backwards to people please. I was doing Instagram lives with lots of people.
(21:08):
I was doing real collabs with everybody. I think because my podcast was growing, people were asking to jump on my podcast every second day. And I remember one day I had two full days of recording podcast apps and then Claire actually I was working with her at the time, reached out and was like, I'd love to jump on your podcast and talk about my program and how profit is so important. I was like, that would be really valuable. But I've got podcasts scheduled 12 weeks in advance because I keep saying yes to people jumping on my podcast. So I think lots of people I've heard do that in their first year of business, but it's okay to come back and be like, am I spreading myself too thin and and saying yes to too much. What can I pull back on so that I can actually realign? And I think that's been the biggest lesson for me because I do want to be everywhere and I do want to be liked because we all do as humans, it's just what we do.
Danielle Lewis (22:05):
Yes,
Kelly Noone (22:07):
I need to channel my Anna Wintour a little bit more sometimes and just be a little bit more cold and true to
Danielle Lewis (22:11):
My, I love that. I love that.
Kelly Noone (22:15):
But I think as women don't feel guilty for being like, this isn't actually going to serve me or align with my values,
Danielle Lewis (22:24):
I love that so much. And you are right. I think in our first year or a couple of years of business, we're like, oh my God, I need to say yes to everything otherwise it's not going to work or whatever. But even that process of yeah, what is my vision? What's in alignment with how I want to show up and run my business? But also one of the things I found was there was so much I was saying yes to that actually had no impact on my business. I was like, if I didn't sit on that panel, it would make no difference. So all I'm doing is giving them my energy, exhausting myself, and then I actually can't show up and grow my business. So I think that is such a good lesson to actually reflect on firstly that vision, that alignment, but also what is actually going to move the needle for your business as well.
Kelly Noone (23:09):
And I think you can feel, even me this year, I was like, I'm saying no to more things pull back and sometimes I feel mean and I feel like a bad person. But then a lot of people have come out of the woodworks and been like, oh, I'm so inspired by you that you just say hard no to things. And I was like, okay, I feel like a bitch. Yeah, you're right. Exactly what you said, Danielle, if it's not going to increase your bottom line, it takes you away from you making money in your business. And yeah, it could be great for exposure and a few new followers, but what could you better serve with time and exactly right with being on a panel. Somebody's asked me to be on a panel recently, but they also wanted me to help with the promotion and the marketing and I'd have to travel and go into meetings to, I was just like, no, this isn't aligned unless I'm going to get paid for it. I just have to say no, I'm sorry.
Danielle Lewis (24:01):
Yeah, exactly. And I think that's it. It's people sort of underestimate sometimes when they reach out to you and ask you for things, what exactly it takes. I was having this conversation because International Women's Day is coming up and there's lots of controversy at the moment, lots of women being asked to sit on panels or keynotes or whatever without being paid. Without
Kelly Noone (24:21):
Being paid. Yeah, people say that.
Danielle Lewis (24:23):
Yeah. And it's very
Kelly Noone (24:25):
Empowering.
Danielle Lewis (24:26):
I know. It's so frustrating. It's so frustrating. But it is interesting. I was having a chat to another woman in business and we're like, people kind of go, well, it's just half an hour keynote. And it's like, well, no, I've got to travel. I'm missing out on work. I've got to write, write this speech outfit I've got to buy. So you exactly. It's like this huge, huge adventure and people just think, well, you're only just standing up for there for 30 minutes. Why are you complaining about being paid? It's like, oh, people don't actually know what is involved to show up in a great way because you also want to do a great job for the audience as well.
Kelly Noone (25:01):
That's right. And I learned two things. One thing I actually learned from Denise Duffield Thomas, I
Danielle Lewis (25:08):
Love her so much love her.
Kelly Noone (25:11):
And she said the same. She was like, I was asked to speak, it was only for an hour. I said, here's my feast, $10,000. And they were like, for what long? She's like, but it's not one hour. It's exactly what you just said. It's the time to travel there. I've got to organize somebody to look after my pets. It's accommodation, it's outfits, it's hair, it's presentations. All this takes time. She's in hindsight, she's like, I'm undercharging honestly, going to take two days of my time plus expenses. So I was like, yeah, that's so true. But then another thing I think women can sometimes feel guilty charging that much, and I saw a TikTok yesterday that I know you and your audience will love it was that you don't spend money, you circulate money. And so if you are receiving that money, you're only going to circulate it to another business for them to temporarily hold. And so that I'm taking into everything that I do now and I'm charging my prices, I'm like, it's not that I'm getting it, it's that I get it to circulate it.
Danielle Lewis (26:06):
Yes. I love that. There is a really interesting vibe, right? Money is energy and you can assign any amount of energy you want to it, good or bad, negative, positive. I love that idea of I'm actually getting this in so I can grow and I can impact more amazing lives and I can circulate it and contribute to the good of the world. I think coming to terms with the negative things that people have told us over the years about making money or making a lot of money is one of the biggest issues women have in business.
Kelly Noone (26:42):
I know. It's what I'm about too. Money mindset is such a huge thing, isn't it?
Danielle Lewis (26:47):
It's crazy. Even so I am just in the middle of revamping. So Spark has a sales program and after teaching it a bunch of times over the years, that's the biggest thing that's kind of shocked me. I was like, I can tell you what to do. I can show you the process, the strategy, but I'm like, if you don't have the right Headspace mindset, you just don't show up and do the work. So it all starts with mindset, doesn't it?
Kelly Noone (27:12):
That's it. Totally agree.
Danielle Lewis (27:14):
How have you navigated that? Are there any tricks or courses or anything you've taken to improve your own mindset around money?
Kelly Noone (27:21):
Yes. So I don't know if this is a conventional way, but it's definitely been the most impactful way. When I first started my business, I came from corporate, so it was like hustle work, nine to five, eat lunch in the car on the run. I was like, wow. I had to really retrain myself when I left my job and I came across this person on the internet who was like, I make tens of thousands of dollars with ease and flow. And I was like, this bullshit. I was like, the more I started learning, leaning into it, I was like, oh, the energetics of business, the energetics of money and all this stuff. And I ended up actually doing abundance hypnotherapy.
Danielle Lewis (28:07):
Oh my God, cool.
Kelly Noone (28:10):
Honestly. So it was actually a friend who quit her job from the same business I was working at the same time. So we both jumped into the deep end holding hands being like, oh, and she just finished doing hypnotherapy and NLP, and I was like, can I please pay you to do some abundance hypnotherapy? And we did six sessions together. The investment was about three grand. So it was scary once again. And we met weekly for six weeks, and we just worked through all of the limiting beliefs. We reprogrammed my thoughts. We really did some timeline therapy, and it was honestly the best thing that I've ever invested in because my gosh, it rewires your mind without having to do too much. And it's interesting because even this morning now that my partner's with me and he's come from a corporate background and he just likes to work all the time. And yesterday I was like, that's not what we're here to do though.
Danielle Lewis (29:08):
I said to him this morning, I remember the fun.
Kelly Noone (29:10):
Yeah. I'm like, that's not why I started a business. It's like eight o'clock this morning and he is at the computer with his coffee still in his pajamas, and I'm like, go over a shower and get ready. There's no rush. What are you doing? But I said to him, what comes to mind straight away, and for anybody listening, this will be really good for you too when I say, you don't have to work hard to make lots of money and be successful. I said, don't think about it, just what comes to mind. He was like, false, not true. We do work hard. I was like, but we don't work hard. We work smarter and we are proof. I was like, yesterday we had a $10,000 day and we went to a bathhouse for 90 minutes at two o'clock. He was like, yeah, we worked hard. I was like, but we didn't just have worked smarter. And I'm like, this is your limiting belief. This is why you think you need to be at your desk all the time. I can just hear he is gone to the gym now. So I'm like, okay. He's taken on board something, what I've said. But I think for a lot of us, we do have a limiting belief that keep us stuck, and I've done a lot of work on that through abundance, hypnotherapy, journaling. I've got my tarot cards that I now lean
Danielle Lewis (30:16):
Into. I love it. Yes.
Kelly Noone (30:18):
But it's a constant work in program. Whenever something comes up, I'm like, oh, where does this come from?
Danielle Lewis (30:25):
I mean, it's so interesting as well. And I think interesting that you referred to the corporate background because so I've got a corporate background as well, and it's like, so anyone that's working in corporate, it's like you've got to be in first. You've got to leave last. You've got to be seen to be working hard, even if you're not actually working hard. It's just the portrayal. Everyone needs to know how hard I'm working, so I get the promotion or the pay rise or the whatever, and I feel like we just drag all of that crap into business.
Kelly Noone (30:54):
I know it took me a long time to reset not only my nervous system, but the way that I worked. I was like, there's more to life than that. But I did for a very long time have this belief that I wasn't worthy of success and I had to work hard in order to have success. And you know what? Now I've just been like, I offer a lot of value to people. I'm just going to start charging more, and I did it, and the proof is in the pudding and people are signing up and I'm like,
Danielle Lewis (31:22):
That is so freaking cool. I love it. I love it. You have been absolutely amazing. Thank you so much for sharing your story on Spark tv. I know just personally thinking about those mindset lessons and your journey, I've got a few things that I'm going to work on today, so I'm so stoked to share your story with the Spark community. Thank you so much for being here today.
Kelly Noone (31:48):
Such an honor. Thank you so much, Danielle.
