"Trust your gut.

But back it up with data."

- Beth Comstock, former CMO of GE

Welcome to your Conversion Hub 👋

One million Instagram followers means nothing if you’re not getting paid.

Turn interest into paying customers and consistent sales.

Learn the art of optimisation.

REVENUE

Revenue

Your Revenue Performance Tracker

Stop guessing what’s working, start making decisions based on real data.

What's my move?

Not sure where to start?

For the days when you just want someone to tell you what to do. Pick how much time you've got, and I'll pick the thing.

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Conversion & Optimisation Masterclasses

The power of upsells & retention.

Presented by Danielle Lewis

Founder of SPARK.

Are you an Conversion & Optimisation expert?

Pitch your expert masterclass idea to connect with more SPARK members!

Rescources & Templates

Find Your Next Collaborator

Search for optimisation experts….. there’s a woman in business in the SPARK Business Directory ready to help your business grow.

Business Story Time with Dani… Hold My Wine🍷

💰 REVENUE: 30 Tools to Convert, Sell, and Scale Your Income💰

  1. 1. ThriveCart – High-converting checkout pages with upsells, bumps, and funnels — without monthly fees.

  2. 2. SamCart – Gorgeous sales pages and a clean checkout experience to maximise conversions.

  3. 3. Kajabi – All-in-one platform to sell digital products, courses, and memberships with seamless upsells.

  4. 4. Shopify – Ideal for product-based businesses to create beautiful ecommerce experiences.

  5. 5. Stan Store – Creator-friendly storefront for digital offers, lead magnets, and services — links right from Instagram.

  6. 6. ConvertBox – Smart pop-ups and embedded opt-ins to capture leads and convert more visitors.

  7. 7. Deadline Funnel – Create urgency and scarcity with timed offers that actually work.

  8. 8. Funnel Gorgeous – High-converting funnel templates, sales pages, and copywriting resources.

  9. 9. HighLevel – White-label marketing and CRM platform that combines funnels, SMS, email, and automations.

  10. 10. Stripe – Seamless online payments with built-in billing, invoicing, and analytics.

  11. 11. Square – All-in-one POS and online payment processing, perfect for service providers and pop-up sellers.

  12. 12. PayPal – Still a top choice for ease of payment — especially internationally.

  13. 13. Close – Sales CRM designed to help small teams close more deals faster.

  14. 14. HubSpot – CRM, sales, and marketing automations in one — powerful (even on the free plan).

  15. 15. Hotjar – Understand where people drop off with heatmaps, recordings, and feedback polls.

  16. 16. Google Analytics – Get data on what’s converting, where your leads are coming from, and what needs fixing.

  17. 17. Salesforce Essentials – Enterprise-level CRM scaled down for small business success.

  18. 18. Bonjoro – Send personalised video messages to leads or buyers to increase conversions and retention.

  19. 19. Hello Audio – Deliver lead magnets or paid content as private audio feeds to boost engagement.

  20. 20. Copy.ai – Generate persuasive sales copy, subject lines, and upsell messages with the help of AI.

  21. 21. Jasper – AI-powered long-form content and email sequences to move people to buy.

  22. 22. Hemingway Editor – Polish your sales copy to make it bold, clear, and skimmable.

  23. 23. Apollo – Lead generation and sales engagement tool — especially helpful for B2B.

  24. 24. Trello – Track sales conversations, leads, and follow-ups in a visual workflow.

  25. 25. Clarity – Microsoft’s free UX and conversion tracking tool with click and scroll heatmaps.

  26. 26. Boast – Collect and display video testimonials and reviews to increase social proof.

  27. 27. Endorsal – Automate the collection of customer testimonials for use across your funnels.

  28. 28. Bonjoro – Add a human touch by sending custom thank-you videos to increase buyer trust.

  29. 29. ReConvert – Optimise Shopify thank-you pages with upsells, birthday collection, and more.

  30. 30. Sleeknote – Convert abandoning visitors with targeted popups without hurting the user experience.