#awinewith Christine Rice
MEET Christine Rice, Founder of Hexotica
You can find them here:
Transcript
Danielle Lewis (00:00):
You are listening to Spark TV where we bring you daily interviews with real women in business at all stages. I'm your host, Danielle Lewis, and I am so grateful to have you here. Oh my gosh, amazing. Christine, welcome to Spark tv.
Christine Rice (00:15):
Hello. I'm so glad to be here. Hey, Danielle, you badass. I'm so glad to meet you. I love everything that you've done online. Your grant is amazing. Everything that you do is amazing online. I'm a big, big fan of marketing and I can see that you are a real marketician.
Danielle Lewis (00:32):
I love you already. This is fantastic. Oh my God, no, I'm just so excited because I mean, obviously we've been talking for the last 15 minutes and we were like, oh my God, I've got to hit record. Otherwise, we're going to talk the whole podcast episode before you even hit record.
Christine Rice (00:46):
Yeah, we need to get on air. We need to get on air. We're going to lose everything. Right,
Danielle Lewis (00:50):
Exactly. But I love you already because I love you're a go-getter. You are taking advantage of everything Spark has to offer. We've just been connecting over the fact that women don't have enough confidence in their life to put themselves out there.
Christine Rice (01:03):
Yeah, so what Danielle and I were talking about is how few of you were applying for this amazing grant she gave in an email that there was only 106 people for the last round. Ladies, that is crazy. You need to apply. What are you doing? You have to have the confidence to do things in your business and to take advantage of these opportunities. My mind was blown when I saw that and I Yeah, got to share the shit out of it. Sorry, the shit. No,
Danielle Lewis (01:32):
We have wine somewhere allowed to say a bit of a party mouth. No, I love it. That's why people always ask. They're like, am I allowed to swear on the podcast? I'm like, we have a wine in our hands. Of course, you're allowed to swear on the podcast.
Christine Rice (01:45):
That's my vibe. Great. Love it. That is
Danielle Lewis (01:47):
So good. All right, before we go any further, let's tell everyone who you are and what you do.
Christine Rice (01:53):
Okay, so my name is Christine Rice and I'm the founder of a company called hca. It's an alternative lifestyle education company that's designed or it's on a mission basically to transform very creative and unconventional women and gender diverse people who are struggling with that imposter syndrome, what I call ugly duckling fears. I call it ugly duckling because my solution is my swan transformation marketing strategy. So it's a whole strategy that I have to help women to get online, start their businesses and become high earning entrepreneurs and digital nomads.
Danielle Lewis (02:31):
Oh my God, I love this. And doesn't that just speak to the conversation we were just having around how many women in business don't have that confidence to put themselves out there? I love the ugly duckling problems. Oh my God, that's so funny.
Christine Rice (02:47):
I just love the symbol of the swan as transformation and the ugly duckling fairy tales, and my brand is, it's very much a kind of magician archetype brand where I want to help people just bring some magic into their lives, learn that marketing can be fun, that you can design your own life. These are some of the concepts that I teach too. The whole gamification around marketing. Marketing to me is a big game, so I want to help, especially non neurotypical people who are very creative, have too many ideas, learn how to get ahold of those ideas and get ahold of their fears to outgrow those fears. So that's kind of what I'm all about and that's what HEXA is all about, and I think let more than ever creative people need that.
Danielle Lewis (03:37):
Oh my God, absolutely. I love, so you just said the words design your life, and it's so interesting because I don't know what it is about the universe, but it always brings me the same themes, and so you're the second person today who I've spoken about designing your life.
Christine Rice (03:53):
I love that when life jams.
Danielle Lewis (03:55):
Oh, it's so good. So what does that mean to you? Is that something that you've been intentional about doing?
Christine Rice (04:02):
Yeah, I am a big believer in the law of attraction and in the law of being what you want to have in your life. I think honestly that most of it is not metaphysical. I think so much of it is just being very intentional and having clear goals, having a clear idea with what you want. There is a little bit that I think is a little bit, we can't explain with science yet. If
Danielle Lewis (04:29):
I love the woo woo sprinkles, sprinkles some woo
Christine Rice (04:31):
Woo on us. If you're a believer and you've had some big coincidences, I have then that there's a bit more to it than what science can explain at this time. But yeah, living an intentional designed life. So I'm all about that and I think that it's so important to kind of break away from convention and creative and unconventional. People can do that. They can create their own niche.
Danielle Lewis (04:59):
That is so cool, and I love, so then taking that one step further, talking about your passion for marketing and passion for showing this group of people, how they can let the world know about how amazing they are, what brought you to that? How did you actually get here? How did you get into business?
Christine Rice (05:19):
Well, as you can tell, I got a little bit of an American accent.
Danielle Lewis (05:22):
Yes.
Christine Rice (05:22):
I was born with a mother from, she was from Perth actually. I've got actually convict ancestry from a little town in western Australia called Q. That's just north of That's awesome. Yeah. That's where ancestors. Anyway, I came to Australia 25 years ago because look, I have the dual citizenship and even back then I could see that the US was kind of going down the toilet, so I was like, you pulled it there. Rank voting, I'm staying here,
(05:51):
And the support for small business here was amazing. So because I love to travel and my family was back in Atlanta in the US, the first round of doing business was I wanted to be a gothic burlesque, handmade accessories designer. The first thing that popped in my head, I was a creative person. I did that for eight years after taking the, this is amazing. The small incentive, which was amazing. I just fell in love with marketing, fell in love with business, but I wasn't very good at marketing and I was always traveling, and so that business just didn't work out for me that well. Then as you do, you kind of come to that point where nothing's working out and you've got to make a decision, and I came to that when I'd gone on a three month trip to India and I'd come back and I'd got a job in, those were the skills I had, and then I lost that job and I broke up with my boyfriend at the same time. I was just devastated and I realized the business wasn't really working, it wasn't really suiting my lifestyle. So then I became a social media manager
(06:56):
And that was my first going, and I did it within four months after taking an online course. So online course can just completely change the trajectory of your life these days, and then within a year I packed up all my stuff into storage and I became a digital nomad. So eight years later, I'm now in the third kind of trajectory of my business, which is I am moving away from social media management and now I'm doing digital services and mentoring. I want to help other women become self employed freelancers or to start their own little online businesses or whatever it is that can give them a side hustle or an income
Danielle Lewis (07:38):
That is just, it's so incredible and I do love that you said the words side hustle then as well, because I feel like sometimes we glorify, it has to be this billion dollar enterprise. You have to be taking over the world, but some people just want a couple extra thousand dollars a month or a few hundred extra dollars a month to take their family on a holiday or do something, and that's how powerful having a business or freelancing can be.
Christine Rice (08:06):
Yeah. I think the last thing that people want to hear right now is fire your boss. World domination. People are scared and they need to hold onto their jobs if they have their job. I don't recommend that anyone leave a good paying job if they have it. Not right now. Things have gotten harder, but I think it's always a good opportunity to start something online where you have that extra income stream and that's not difficult and there's so many different ways you can go about it. You can do affiliate marketing, you could do digital products, you could do services. I always recommend services the easiest to sell. There's so many opportunities to start that side hustle and who knows, maybe it could become your full-time career.
Danielle Lewis (08:46):
Yes. Oh, I love that so much. So if anyone is listening right now and they're thinking to themselves, she having something of my own, having a little bit of extra income, this kind of sounds a bit exciting, where would you suggest they actually get started?
Christine Rice (09:05):
I think starting the way that I did it was I took an online course because if you get a course or you get a mentor, it's just going to help you so much faster. You've got to learn from people who have the knowledge, who have been doing it for years, and I would definitely join a networking group as well. Something like Spark, you have to meet other women. When you start a business, it is very lonely, but you don't need a degree. That's what you don't need. You don't need to go out and especially with something like social media management or marketing, I think that you really can learn in the trenches with those things.
Danielle Lewis (09:40):
Yes, I agree.
Christine Rice (09:42):
There's lots of small courses that you can take on LinkedIn or Skillshare. Those are great places to start and to be honest and say a lot of great books out there, every marketer has a great book. Sometimes these books have more in them than the most expensive courses they really do, so those can help you get started. But also like we mentioned Danielle, it's about having the right mindset. I think for me, I didn't realize until a few years ago that I had a DHD, A lot of a DHD people are attracted to starting their own business because we find it difficult to work in offices and work nine to five and whatnot. You have to know your own mind. It's so important to know your own mind and to have the right mindset for a business, so that's also kind of part of the start.
Danielle Lewis (10:34):
Yeah, I love that you have gone here because this was our 15 minute rant before we started recording and I was sharing with you, we were talking about the grant and how even members of Spark that are eligible don't throw their hat in the ring and it blows my mind. It's so wild. It's so wild, so wild. Just I know they literally invent reasons why they're not eligible. I'm like, what are you talking about? There's the whole point behind the smart grants was to make sure as many women on the planet were eligible as possible. It just absolutely blows my mind, and then I was saying I've been in sales and marketing for 20 years now, and that's the number one problem I have. I can tell you what to do. I can tell your sales strategy, tell your process, tell you the tactics. The number one thing that holds women back from making more money is their mindset. They just don't back themselves.
Christine Rice (11:33):
Yeah. No tactics or strategy in the world is going to help you out as much as just facing down your own fears and being willing to do things that you've never done before and taking a risk and putting some money in the game as well. You can't do this without putting some money in the game. It takes money to run ads. It takes money to invest in a course or invest in a mentor. Those are investments, though. They're worth it. My course only took, it cost me $600 and I put it on a credit card and I was freaking out because broke at the time, but I just knew that it was going to change my life and it did.
Danielle Lewis (12:17):
I know, and I think people have to see it as an investment into ourselves, and if you invest in yourself, you'll reap the rewards like the ROI you get on investing in yourself is wild.
Christine Rice (12:32):
Exactly. Exactly. Nothing can take away what you put in your brain.
Danielle Lewis (12:36):
Oh my God, I love that so
Christine Rice (12:37):
Much. There's
Danielle Lewis (12:39):
A great, that guy, Alex Hormo, he says something similar to that as well where he's like, you can lose your business. No one can ever take away all of the lessons that you have learned, the education that you have received to be able to start it all over again and try again. I was like, yeah, that is such a great way to look at it. Yeah.
Christine Rice (13:00):
My business bestie always tells me about this TV show called The Undercover Billionaire, where they take a billionaire and they drop him off with nothing but a car and just a hundred dollars if that.
Danielle Lewis (13:13):
I
Christine Rice (13:13):
Haven't watched it yet myself, but she said, the things that this guy does are amazing, and it's all going to prove that once you have the skills to make money and you think like an entrepreneur, then it doesn't matter how many times you lose it, you can get up and start again.
Danielle Lewis (13:28):
I know, and I think that's what I love the most about business. We mentioned the words lifestyle design. The thing I love the most about business is literally you can make it up. You literally just make up something that you want to sell that might help somebody or solve a problem. You literally make it up. You literally tell someone a price, and if they pay for it, you deliver it. You can literally invent anything you want. It is wild and I love it.
Christine Rice (13:55):
Yeah. How long have you been working for yourself now, Daniel?
Danielle Lewis (14:00):
12 years, if you can believe. 12
Christine Rice (14:02):
Years. Yeah. Do you remember when you first became self-employed, that mindset shift that you had some of the little like, oh, we can do this. Oh, we can do this. I remember I had that same nine to five mindset when I became fully self-employed as a social media manager, and I thought that I always had to stay in the nine to five with emails and with how I worked, and then I realized I can set my own rules. I can sleep until 10, I can work till midnight. I don't have to reply to emails. I don't have to check social media first thing at 9:00 AM Nobody tells us this. It's like we've got to give ourselves permission to do it, but you just realize that you can set your own rules, you can design your own lifestyle. You can make a business that fits like a glove. As my business coach used to say, you can totally design your own life, so yeah, just have to have the confidence to do it.
Danielle Lewis (14:59):
Oh my God, it's so true. It's so funny because when I was career gal, I did well in school, got a uni degree, started working in corporate, working my way up, and I read the Four Hour Work Week by Tim Ferris. I read it twice and I was like, oh my God, you can just make up a business. I had that epiphany, but then I built a business that I hated that I was corporate, so I had to learn it all over again halfway through.
Christine Rice (15:31):
Yeah. I think it's good to keep coming back. You have different phases of business. As a social media manager, I loved it the first few years, but then I sort feel like you've got, instead of one boss, you've got mini bosses.
Danielle Lewis (15:45):
Yes. That's the hard thing about service work, isn't it? You do have to be conscious of the fact that you're now reporting into all of these different people, but it's a good lesson in the types of work you want to do and the types of people you want to work
Christine Rice (15:59):
With, and it is the easiest way to become self-employed. I think giving services is definitely the most in demand. A lot of people don't want to do a lot of the tasks out there, so offering done for you is a really easy way to get in, so I always recommend to people start as a va, start as a social media manager and then work your way into something that you love.
Danielle Lewis (16:23):
Oh, I just think that is the best advice ever, and you are right. It just makes it the barrier to entry of getting started in a business so small. You don't have to design a new product and figure out logistics and pay for all the products and that you can literally go, I can do that tomorrow.
Christine Rice (16:40):
Yeah, that's right. Yeah, that
Danielle Lewis (16:42):
Is so incredible. I love it. So over your, because I feel like there's been those three big iterations of your business and life journey. What do you think has been one of the biggest challenges in business for you over that time?
Christine Rice (16:58):
It was definitely the 2020 pandemic. God, that was rough. I had basically a social media agency at the time, and I had three people helping me out, and then I went down to just being a solopreneur again and making less than a thousand a month within a month, within that first month when everything went, it was just terrible. But luckily with social media, I did bounce back pretty fast, but I remained a solopreneur. From there, I just decided try to use more leverage with more automation and just do everything myself, which is possible now more than ever with ai. But yeah, that was a big challenge. Second challenge is the ongoing challenge of trying to push your limits when you have no evidence to prove that you can do something, to push your limits, to try to reach a big dream. When you have zero evidence, that's really hard. That's a skill. That's that part of the competence, the taking the risk and putting your neck out and doing things you've never done before, but yeah.
Danielle Lewis (18:09):
Oh, wow. That's a really interesting way to look at goals, isn't it? And the business that we want to build for ourselves, having to have that unwavering, irrational belief in ourselves because you are right, and I just feel like that's almost like day-to-day life in a business, so many things. So yeah, 12 years in and still something will come up and I'll be like, oh, I don't know how to do that, but it's like if I look back then with that mindset I have done all of the things that I didn't know how to do, why isn't that success then guaranteed? Because I will figure out the way to get there.
Christine Rice (18:47):
Yeah. I like to say that you can gamify things and you can make a formula. You don't try to think about the big fuzzy goals like month to month, how much am I going to make, but much can. How many pieces of content can you put? How many emails can you write? How many people can you reach out to, things that you can control?
Danielle Lewis (19:08):
Those
Christine Rice (19:08):
Are the things that you can track, and those are the things that you can feel proud of. That's how I kind of motivate myself rather than think, oh, I didn't make this amount this month. I think, look at me. I did this many blog posts or this many emails, and that kind of helps motivate me.
Danielle Lewis (19:24):
That is so good. I only just learned about that as in tracking or measuring your success of your action versus the goal. It just actually is such a good mindset shift, isn't it? Right. It stops you going. It stops you just thinking how much of a failure you are every day, and it reframes it too. How good am I took the action that I needed to take, and therefore my success is eventual. It will happen if I just keep focusing on this action,
Christine Rice (19:53):
And for the goal part, I always tell people, have delusional level goals. Go for it. Allow yourself to dream as big as you can dream, not because you think you'll make it or not, it's not about whether you'll make it or not. It's actually to allow yourself to just think bigger, to just expand what you think is possible for yourself and to get in touch with what it is that you want. It's amazing how many women don't know what they want. I think they don't know what they want because they won't allow themselves to think about it.
Danielle Lewis (20:26):
It's
Christine Rice (20:26):
Like they're not giving themselves permission. I think they do know what they want deep, deep down. They just need to dredge it up,
Danielle Lewis (20:34):
And you do have to be intentional about it. You do actually have to give yourself space to dream
(20:40):
And go there and ask yourself again and again and again, and I did this manifestation course not so long ago, and it was really interesting. She kind of took you through that, okay, what's the goal? What's the vision? And then it was kind of in the next, okay, now what would it look like if you already achieved that? It's like, oh, yeah, okay. I thought that was the end game, but what happens next? So then, okay, then it's like, cool, okay, now you've achieved it. What's next? I was like, oh, wow. It's really expansive to actually challenge yourself to think beyond that goal you might have on a post-it note or on your wall or on your vision board or whatever. Cool. That's amazing and I want that. What happens next? What is the potential?
Christine Rice (21:28):
Yeah, it's just a completely shifting kind of question, isn't it?
Danielle Lewis (21:32):
I
Christine Rice (21:32):
Think it's really good to ask yourself those things every day.
Danielle Lewis (21:35):
Yeah, I love that, and I think you're right, women especially, we need to give ourselves that permission to actually dream the life, dream our life into existence.
Christine Rice (21:50):
I'm all about that.
Danielle Lewis (21:52):
Oh, it's so incredible. I absolutely love it. I love it. I love it. So are you stationary now or are you still doing the digital nomad thing?
Christine Rice (22:02):
I am stationary. I live in the Dandenong grans, got two dogs here and a partner, but I do still occasionally do house and pet sitting. That's kind of my self-care thing. I'll go and do a house set just to have some time alone and some thinking time. It's a great way to have a nice little getaway. So I do that, and then I still travel when I need to, so obviously my family's still in the US so I'll go back and stay with them for six weeks at a time, which is a nice luxury that you can have when you have an online business.
Danielle Lewis (22:37):
Yes. Yeah. I just love that as well about business. It really does give us that power to do something on a whim or take a long holiday or whatever. You can just create that space for yourself whenever you need it, which is just so empowering in life.
Christine Rice (22:57):
Yeah. That's the real design aspect that I love.
Danielle Lewis (23:01):
So amazing. And now before we hit record, you mentioned a challenge that was coming up for your community. I want to share that with everybody and we haven't got to it yet, so tell me what that's all about.
Christine Rice (23:12):
So on April, on Monday, April 28th, I'm holding the Confident Marketization five day challenge, and this is for all women of all levels. I'm going to be sharing some formulas and some tools and strategies on how to get around whatever fear that might be in the way to get the confidence to come around it. So things that you can kind of workshop to help you to take that next step to really examine what your fears are and to get in touch with how strong your is. So that's coming up in my Facebook group, marketing for creative and unconventional women and gender Diverse. It's going to be happening there, so I'm kind of doing a warmup all month as well. So yeah, I am very excited about that. I kind of think that one aspect of marketing that makes it fun is when you share things that really helped you shift in a big way with your audience, and I feel like I've kind of come recently to a really big shift energetically, and I feel kind of overflowing with these ideas that I want to share with women.
Danielle Lewis (24:27):
Oh my God, that is incredible. Well, I'll make sure that we share the link to your Facebook group so anyone can jump on board, and I assume because it's online, you can be anywhere on the planet and
Christine Rice (24:38):
Anywhere. Yeah, it's five days pop in, pop out. It's just a workshop type five day training where I'll be sharing different kind of tools and strategies to just help you become more confident, to be able to post online and not delete it, to show up on video, to not think that you're too fat or your nose is too big, or what will people think. All those things that stop women from showing up online and from marketing their business and just having the courage and the confidence to just do that. That's what I'm going to be sharing.
Danielle Lewis (25:11):
Oh my God, this is so good, and I just feel like it doesn't matter where you're at in your career, in your life, in your business, you always need a little bit of confidence, love. We all have little dips no matter how confident we are. So I just think that is so valuable. So everyone needs to go and do this five day course with you. However, is there a tip that you can give us if anyone's listening right now that might be struggling with their confidence? Any little tip that you might give that listener to help her give herself a boost today?
Christine Rice (25:43):
I think the best thing that you can do to really is to examine what is it that you're actually afraid of? Anything that you are trying to do, list out all your fears. What is it really that you are afraid of? Because I believe our brains are kind of wired to be afraid of bears and lions and tigers, but most of the things that we're afraid of, there's no immediate danger. So a lot of these fears that we have, they're just stories in our head
Danielle Lewis (26:13):
And
Christine Rice (26:13):
We need to air out these stories like dirty laundry and challenge 'em. For example, there might be a story for women not applying for the Spark grant, that there's all these other women who are applying, so I'm not going to stand a chance, or maybe I don't like the way I look on video, or I don't like the way I sound. Those are just stories. There's not actually anything to be afraid of. So I think that writing down your thoughts and down everything to really get to know yourself is one of the key skills that you can have to understand your own mind. I'm a big diarist. I've been writing a diary since I was age 11, and I think that's one of my, I call it my superpower, writing things down and getting to know myself.
Danielle Lewis (27:02):
Oh my God, I love it, and I really couldn't agree with you more. I know my own things that hold me back and from when I hear women in the community talk, it's always made up. It's just invented. It's literally not true. The things that it, like nine times out of 10, the thing holding you back, you just made up
Christine Rice (27:23):
Or I'm
Danielle Lewis (27:23):
Like, why not make up something good? Then
Christine Rice (27:27):
People think in marketing like, oh, what are my friends going to think of me like, girl, do you know how few people are actually seeing your Facebook posts? First of all, Facebook only shows it to two or 3% of people. Second of all, most people who see your posts, even if they don't like or comment, they're probably thinking, oh, look at that badass. There she goes, posting again, good on her doing something, they're probably secretly admiring or envying you. I like to think that in my head anyway,
Danielle Lewis (27:56):
I am stealing that. I'm now going to think every time, yes, everyone thinks I'm amazing, this is great. It's okay to think that we should. I think, how much better would the frequency be if we were all just out there thinking that we were incredible?
Christine Rice (28:12):
I think what makes it easier to think that about yourself is if you train your brain to also think that about other women because it's so important to not see other women being bad asses, making great money, doing amazing things, and think to feel envious or to think that you can't do what she's doing. I like to think, I want to support this woman. I want to feed this because what we feed is kind of what we get back. I believe that energy, I want to align myself to that energy so that I can also do that myself.
Danielle Lewis (28:51):
Oh, I love it. I remember when somebody brought to my attention, there's enough for everyone. That abundance mindset of there is more than enough for everyone. We can all win. This isn't a one person wins game. This is a we all win game.
Christine Rice (29:10):
Yeah, that's right. And there is no market is too saturated. I don't believe in that. I think we can all be categories of one. We can all be, especially with AI now, the more you show up as an authentic person with your own stories, your face, your own voice, you're going to stand out from all the AI garbage that's out there, and believe me, there is so much AI garbage and there's going to only be more as more and more businesses learn to use AI for their social media. So the way to fight that is to be yourself and to show up.
Danielle Lewis (29:44):
Oh my God, I love that you said that. I've had this little thing in my brain and I'm not crapping on people who are playing around with ai. Do it. It's fun. It's great, great. It's a great tool, but my entire feed right now are those ai, you make a figurine of yourself, everyone, and I went, wow. Actually, when you think about it, how easy to stand out. Everyone's doing the same thing, so how easy is it now? If you just want to show up and be yourself, how easy is it to stand out now when AI has come around? So to be, it's going to be so interesting what happens over the next few years? I'm fascinated.
Christine Rice (30:23):
It will be. I also don't want to crap on ai. I use it a lot. We lovely robots. Don't
Danielle Lewis (30:29):
Kill us. Yeah, don't kill us.
Christine Rice (30:31):
We're good. We're good. AI overlords. Yeah, it is amazing. It can do incredible things. It can adjust your eyes in video, things like that, but I think when it's abused, when it's not edited properly and you leave in words like in the digital realm or unleashed.
Danielle Lewis (30:51):
Yeah. Oh dear.
Christine Rice (30:56):
Don't do that. Yeah, personalize it. Oh my god,
Danielle Lewis (31:01):
Personalize. Exactly. Just always add your own unique flavor to everything.
Christine Rice (31:08):
Yeah, yeah,
Danielle Lewis (31:09):
Yeah. Oh my God, I could talk to you all day. However, I always love to wrap up these podcasts with one last piece of advice, so reflecting on your time in business, what would be one piece of advice that you would give to another woman on her business journey?
Christine Rice (31:28):
Alright. I kind of pre-thought this out. Yeah, it's don't look for your niche. Don't try to find your place in the online business world, whether it's a side hustle or a new business that you're doing. Create it. So there is a formula for finding a niche. It's to start step one with either wealth, health, or relationships. So you choose one of those and then the second step is you find a subgroup in one of those. For example, if you wanted to be a tarot reader, that would be health. It's spiritual. Then the subgroup would be tarot readers at festivals, but then you would want to go one step deeper to create an unusual combo. You could be a tarot reader at festivals. Maybe that is a tarot reader only for some particular niche. I didn't think this through
Danielle Lewis (32:21):
For pet lovers, for
Christine Rice (32:22):
Pet lovers
Danielle Lewis (32:24):
Or wine drinkers since
Christine Rice (32:25):
Way would. Yes. Tarot reading at festivals for winery, Chris, I love
Danielle Lewis (32:31):
It. I love it. I love that idea of creating your niche. Do we have to pick a niche or do we create our own? I
Christine Rice (32:41):
Actually love how many people get stuck on that. What do I do? My niche. Don't worry about it. Just create something. Just go with it. Go with what you like.
Danielle Lewis (32:48):
You are the niche. We'll find you.
Christine Rice (32:49):
Yeah. You are the niche. I love that.
Danielle Lewis (32:52):
Oh my gosh, you are so incredible. Christine. Thank you so much for sharing your journey and your wisdom and just for being a hype girl for other women.
Christine Rice (33:02):
Thank you for having me, and thank you for Running Spark and it being all about women and supporting women. That was just totally just like a magnet for me, so thank you for putting that out.
Danielle Lewis (33:13):
Oh my God, my absolute pleasure. All I'm doing is living my dream, so this is fantastic.
Christine Rice (33:20):
More power to you and everyone who hears this, go and apply for the grant. Don't sit around, don't think too many people are applying that you won't stand out. It's amazing how Oh, just do it. Just do it. That
Danielle Lewis (33:34):
Wraps another episode of Spark tv. Shout out to Spark TV sponsor IP Australia for their amazing support of the Spark Podcast and women in business, and if no one tells you today you've got this.
✨ Thank you to IP Australia for supporting the SPARK podcast and women in business ✨
