#awinewith Amanda Honpho

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MEET Amanda Honpho, Founder of The Hive App.

You can find them here:

Transcript

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Danielle Lewis: So good, Amanda, welcome to spark TV. I'm so excited to have you here.

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Amanda Honpho: Thank you and thank you for having me. I'm so excited.

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Amanda Honpho: Have yeah to be here. It's just gonna be amazing.

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Danielle Lewis: It is, I know, cause we've already been gas bagging for the last 10 min. So I was like, Oh, God, we need to hit record. Otherwise we're just gonna chat all day.

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Amanda Honpho: We will.

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Danielle Lewis: I love it. Let's start out by telling everyone who you are and what you do.

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Amanda Honpho: Alright. Well, my name's Amanda Honfo, and I'm the founder and owner of the home hive. App.

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Amanda Honpho: So the home hive app is an all in one family admin app

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Amanda Honpho: to essentially share the mental load associated with household responsibilities. I'm sure we've all been there before, you know, when we forgot

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Amanda Honpho: when we last mopped the floors, or when we last vacuumed, and also being the default parent, I think there's always

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Amanda Honpho: all the default person in the household, I should say, is, yeah. You've always got so many tabs in your brain that it's essentially to put it all in one. So that's where home hive was created. When I became a 1st time, mum, in 2022 I didn't realize that all these tabs in my head need to be put somewhere so that hubby could

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Amanda Honpho: yeah find it without asking me where the Netflix password was, or who our insurance company was. So this is where home hive came into play. Yeah.

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Danielle Lewis: This is so cool. I love this. So I I'm the default home looker after I work from home, and apparently when you work from home. You have all this free time to do all the jobs.

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Amanda Honpho: Exactly. It.

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Danielle Lewis: Oh, my God! It drives me bananas. So this is amazing. I love this idea so much so. Is it a desktop app mobile app like.

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Amanda Honpho: Yeah, sorry. It's gone.

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Danielle Lewis: Logical.

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Amanda Honpho: Yes, so it is. Launching on the apple and Google play store this Friday, the 18.th So, yes, it will be on there. And it is compatible with apple and android devices. And it's a subscription based model. So yes,

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Danielle Lewis: God.

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Amanda Honpho: Yeah, it's so exciting. I'm so nervous at the same time. But it's super exciting.

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Danielle Lewis: So cool. So for anyone listening go to the app store now because it should be out by the time you're listening to this podcast episode. So that means it's got to have been like a few years in the making for you. Right?

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Amanda Honpho: Yeah. So my daughter's now 3 sorry. I sat on the idea for for a little while, as you do, and I'm literally at the very beginning of my journey in business, so I'll give you a bit of background. I have no tech background whatsoever. I've always gravitated.

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Danielle Lewis: It love? Just a go getter. Yeah.

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Amanda Honpho: Always gravitated towards more administrative. You know, positions, hospitality, retail legal accounting have all been in there before. And so once I became a mom in 2022. I was like, where do I put all this information? But as I was looking after the little one, and you have a little bit more time on your hands as well. I was like, why do I need 5 different apps

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Amanda Honpho: for one purpose of sharing this load with the other half. And, bless my partner, Matt.

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Amanda Honpho: it was like, I want to help you. I just don't know where to begin, because you've always done everything so.

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Danielle Lewis: No, I feel like they do have good intentions, but you know.

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Amanda Honpho: We.

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Danielle Lewis: Clearly know who the dominant sex is.

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Amanda Honpho: Yes.

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Amanda Honpho: yeah. So then I thought, Oh, I'll just sit on it for a little bit, and it kept just

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Amanda Honpho: bothering me. I don't know it's just this passion and this drive in me to go. Surely there's something out there. I you know. I played around with different apps, looked around, and I was like, I don't need an app to tell me that my house is filthy and flagging red. I just need it to tell me when I last did it, and I don't need coins or anything like that to reward me. So there wasn't really anything in there. So I found that gap in the market is

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Amanda Honpho: you know how and you know, where could we pull all this into one? And after talking to friends and family, I wasn't alone. Everyone was like, oh, I do exactly the same thing. I have a whiteboard on, you know. I still like whiteboard.

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Amanda Honpho: or I have to, you know. Go and tell the other half of them that comes across as nagging. So it the feedback, was just like, Oh.

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Amanda Honpho: there has to be something out there. So I did some research. And I essentially went to be different developers. I did a prototype, and it's only 2025 this year that I really start to get the ball rolling, and, you know, created my company. The setup, the business.

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Danielle Lewis: Congratulations.

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Amanda Honpho: Yes.

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Danielle Lewis: College.

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Amanda Honpho: Very, very at the beginning. Look, it did take a little while, I, you know, had another baby as well, so that.

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Danielle Lewis: Oh, does that help.

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Amanda Honpho: So it's been a bit of a journey. So my second daughter was born in April this year.

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Danielle Lewis: Wow!

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Amanda Honpho: It's just been, you know, trying to juggle mum life as well. I was working full time and then doing this side hustle as well at the same time this side business with home hive. It's been a lot. But look, I'm very passionate about home Hive. I really believe in it to have the ability to share that mental load

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Amanda Honpho: with. You know the other half is.

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Amanda Honpho: I'm I'm ready. I'm ready for it, and I can't wait to share with everybody this amazing app that I've designed. So yeah, sorry it's in the been in the making a bit. So now that we're officially with Apple and Google that have approved it.

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Amanda Honpho: and with the launch happening now.

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Danielle Lewis: My gosh.

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Amanda Honpho: Just about me getting out there. Yeah.

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Danielle Lewis: Wow! That's so cool. So what was it like? I mean, obviously, it sounds like you had a team developing the app. What was it like coming from non tech? And then, now, you're managing a tech person or a tech team to actually build a mobile app for you.

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Amanda Honpho: Yes, and don't get me wrong. I think I was just being naive is not a bad thing to be honest.

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Danielle Lewis: Oh, my God, I totally agree with that. Like sometimes, if you know too much, you kind of you can actually be the problem in the process.

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Amanda Honpho: So that's.

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Danielle Lewis: Good. I love that you said that.

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Amanda Honpho: Yeah, so literally, it was a little bit of had to do a lot of research. And I think maybe from having the idea to actually going into developing at the start of the year, like I had, like a 2 h gap where I was researching.

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Amanda Honpho: finding out. You know the terminology as well that I wasn't used to and one big part is, you know, joining, you know, groups like the spark, you know, community

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Amanda Honpho: other ones as well to just kind of get some more input. And you know, get ideas and help.

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Amanda Honpho: Yeah, with everything.

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Amanda Honpho: So I guess for me.

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Amanda Honpho: Now I've lost track of my the question. Yeah, with the tech. Sorry.

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Danielle Lewis: All managing the tech. Yeah. Me, too. I was just like intently looking at you going. What is she gonna say.

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Amanda Honpho: Yes, managing the tech. Yes, so really determining the terminology, it was a little bit difficult. But again, like I said, I think, being naive just really helped me to be honest, I was able to ask more questions. Alright like with the tech guys. Dummify it for me, cause I don't understand what you're saying. Like, Okay, what's Mvp, I didn't even know, like minimal viable product.

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Danielle Lewis: Oh, yes, you know the language.

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Amanda Honpho: Yeah, the different types of coding and everything. I was just

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Amanda Honpho: a bit oblivious to it. But that's why I hide the tech side to deal with that. So which is great, I will admit that me doing the prototype really allowed me to visualize my idea. I think that had this idea, but I actually couldn't visualize it until I did a prototype

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Amanda Honpho: and once they put it into like once, they just showed it to me, I was able to go. Oh, can I change this? Can I change that.

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Danielle Lewis: Yeah.

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Amanda Honpho: Yeah, I'm more of a visual person as well. So.

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Danielle Lewis: Yeah. And I think it's actually such a brilliant idea, because it really helps to be clear with the developer. If you're showing them. If there's something kind of physical, tangible that they can see, I think it helps communicate what it is you actually want to achieve a little bit better than kind of just going. Oh, I want it to do, Xyz, and they kind of have to figure it out.

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Amanda Honpho: Yes, correct. But I was able to use that prototype and then go to other developers and see what how they would change it, or, you know, get input there. So that was fantastic. I'm very glad and happy that I went with a prototype at the beginning. Yeah.

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Danielle Lewis: Yeah, that is so clever. I love that idea. I think sometimes we just kind of want to just make it happen, you know, and just rush into it. And you know, we feel like we're always behind. And we just wanna go go. So I do love that lesson of sometimes actually like, do things in the right order go and get feedback, you know, visualize what it looks like. And then that way, kind of when you do launch. You're kind of launching with something that you think is pretty spot on.

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Amanda Honpho: Yes, yes, that's exactly it. Yeah.

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Danielle Lewis: Did you have to sacrifice any features for the launch, or is it pretty close to.

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Amanda Honpho: Definitely, yeah. Look with the word Mvp, still, you know.

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Danielle Lewis: Wants to your nightmares. Yes.

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Amanda Honpho: Gets drilled into my head, because obviously the more features that you want is obviously the more costs as well. So I think, really bringing it down and planning as well to go. What is my purpose? I think that's what everyone needs to remember is in business. What is your purpose? What are you trying to achieve? You know? And my one was literally

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Amanda Honpho: sharing that mental load, you know.

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Danielle Lewis: Yeah.

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Amanda Honpho: Helping just with less stress at the household. So, you know, bringing a chat feature, for example, is that really important? No, that's not really, not really. People have, you know, messenger or Whatsapp. Yeah, you know, like, they don't need a chat option in there. So really, but okay, but alright, let's do a note. Okay, we've got a private note section. And then we've got a shared note section. So you know, really, just balancing

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Amanda Honpho: what is important within your mission as well. Which was my mission. Yeah. Yeah. So.

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Danielle Lewis: I love that.

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Amanda Honpho: Yes.

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Danielle Lewis: Such a great question to come back to. What is your purpose? Yeah.

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Amanda Honpho: Yeah, and I think.

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Danielle Lewis: Get distracted by the shiny things. Sometimes.

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Amanda Honpho: Yes, yeah, and you can get a little bit overwhelmed, you know, and that's why you know, if the more features that you have, the more costly. But then you might get. You know I didn't want people to feel overwhelmed when they opened and go. Oh, there's too many features in this now that I don't know where to begin. So

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Amanda Honpho: yeah, I think really restricting it to. I didn't even actually say what the features were with the live calendar. The live notes to do task management checklist, and then a cleaning schedule. So they were the my 4 main features, and then bringing it into you know, being able to share it with family members. So.

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Danielle Lewis: Oh, I love it! It's so incredible. And it's just like having built a tech platform in the past. I know how difficult it is especially being a non tech person. I was a non-tech person, too. I still classify myself as a non-tech person, even though I ran a tech company for 10 years. I'm still like I have no idea.

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Amanda Honpho: Myself as non-tech 2, even though I've developed an app.

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Danielle Lewis: Yeah, totally. Isn't it wild like you are literally the CEO of a app company. And you're like, Oh, I'm non tech.

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Amanda Honpho: Yeah, I'm non, tech.

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Danielle Lewis: Yeah. Oh, that's so good. So what's your rollout plan? How are you gonna spread the word with the world?

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Amanda Honpho: Yes, and I mean doing, you know, interviews with, you know, with like this. This is my 1st one. So thank you, Danielle, and

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Amanda Honpho: so it's

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Amanda Honpho: yes. One thing that I actually did, and that was very daunting for me last week actually is, I did a little pop up stand at a community event. So I got some pull up banners, and, you know.

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Amanda Honpho: tried to reel them in a little bit by doing a free raffle so once they kind of came to the table I was able to then communicate, and this is home hive, and this is its features and its functions. You know. Please brief. Feel free to like us on Instagram and follow. So I think now it's just that's how I that's what I need to do. I need to get myself out there and getting out of my comfort zone a little bit.

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Danielle Lewis: Yeah, I love that you went in real life. I think that's so underrated because people get so like, I've got to be on Instagram. I've got to go viral, but like no like talking to your actual customers, is.

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Amanda Honpho: Yeah, yeah, so it was an amazing experience. So it was literally at the community hall, and with other vendors as well with, you know people have, you know, beautiful macaroons and cookies, and here I am with my pop up, send and.

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Danielle Lewis: But.

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Amanda Honpho: My next thing as well is which I'm I'm I'm really eager to do is mothers groups as well.

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Danielle Lewis: Oh, yeah.

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Amanda Honpho: Yeah. So I've reached out to a few local play centers

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Amanda Honpho: and going to, you know, put on a little bit of a. Come on, mums, let's just have a bit of a hot coffee and a de-stress. And

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Amanda Honpho: yeah, just kinda let them know about it. I mean, that's I think the main thing is that I can relate.

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Amanda Honpho: I'm that mom, too. You know. I've got a 3 month old sleep deprived, you know. There's a lot a lot going on as well. So I can relate to them. And I think that's that's kind of beneficial as well. I'm I would be a user for the home hive app.

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Danielle Lewis: That's so cool. And it's it's so interesting building something to solve your own problems. I mean, that's literally what I did at Spark. It's just what I wanted, what I've wanted for the last 50 years. I'm like, I call this my selfish business because I'm like, I just love talking to amazing women on the podcast I just love going to our networking events.

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Amanda Honpho: That's like.

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Danielle Lewis: Love doing this? But it is really, you know, when you are the user of your product, I think it really does help, you know. Come back to that. What is the purpose, and be really clear about how you're going to build the business? Moving forward.

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Amanda Honpho: Yes, that's it. Yeah, definitely.

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Danielle Lewis: I love it. And so how do you balance everything? How do you balance.

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Amanda Honpho: Oh! Hell!

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Danielle Lewis: Business line.

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Amanda Honpho: I don't. No.

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Amanda Honpho: no, no, look it it is. It is challenging. You could say at times I think the one thing that I've got to remember myself is that I'm still a mum as well.

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Danielle Lewis: Yeah.

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Amanda Honpho: To my girls. They still need me, and I can't do everything, although I am the type of person that likes to be on top of everything

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Amanda Honpho: and get it done and organize. I think that's 1 thing that I need to step back a little bit. So within the business.

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Amanda Honpho: even though I do like to get things done quickly. I have to bring myself back a little bit and just go.

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Danielle Lewis: Yeah.

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Amanda Honpho: You know I'll use an example. My my children were sick last week.

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Amanda Honpho: so I really wasn't able to dedicate that time within the business.

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Amanda Honpho: and a part of me goes. No, just keep pushing through, you know. Maybe stay up late and do it. But no, it's I think that's where my self care as well gets involved is.

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Danielle Lewis: You know.

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Amanda Honpho: So hang on a second, Amanda. Just take it back.

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Amanda Honpho: It's not gonna go anywhere. We'll still be there tomorrow. Have a break.

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Danielle Lewis: The world won't end.

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Amanda Honpho: That's yeah, that's exactly it. The world won't end. And just yes, step back and just

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Amanda Honpho: take a pause for a minute, so.

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Danielle Lewis: I love that.

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Danielle Lewis: I think you're nailing the advice. You know. I totally agree. It's, you know. Business is such a long game, you know nothing does happen overnight as much as we would love to be billionaires tomorrow. You know it is. And I think that's nice when you do connect with your purpose, because it feels a bit more like a mission like a lifelong mission, and it makes it easier to think in longer term like time horizons, so that you are going

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Danielle Lewis: going a little bit easier and kinder on yourself, so that.

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Amanda Honpho: Yes.

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Danielle Lewis: Lost.

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Danielle Lewis: Because, yeah, especially in the early days where we're solo vibes. If we burn out, then the whole business stops.

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Amanda Honpho: Correct. Yeah. And you are not your best self. If you're burnt out, you know. That's why you need to just step back.

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Amanda Honpho: And that's why, when you ask, you know, you know, how do you manage it all? How do you? Yeah, look, I try to be on top of it. But there are days where you know what it's. Nothing's gonna happen today. And that's okay. And that's what we need to remind ourselves to, especially when you are the point of person that does everything you know in the business as well, especially these early days, is.

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Danielle Lewis: Is only me. Exactly.

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Danielle Lewis: Please.

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Amanda Honpho: Yeah. No.

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Danielle Lewis: I love it. I remember I saw an Instagram post the other not the other day, like ages ago. That was kind of like, if 20% is all you have today, then 20% is 100, you know, like, it was something like that. And I was like, oh, that's so true like not every day is gonna be like, oh, my God, I did 10 h of grind. I don't think I've done 10 h of grind ever, you know

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Danielle Lewis: it is that like, what do I have in me? And what can I give? And some days that's a lot. And some days. It's like, well that a lot has to go to my family, or you know that we've got carers in the community. And like all these, all of these people that have all of these responsibilities. You know, you can't just tech bro, it. Unfortunately, yeah.

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Amanda Honpho: And the days unpredictable, you know. You might have a plan to go. Yes, I'm going to be working 8 h straight today. And then you're like, Oh, something's come up and okay. I've done 2 h of work today.

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Danielle Lewis: I know I'm so guilty of like mapping out my day unreasonably like, I can get these 100 things done today. And I yeah, I always do it. And then I'm like I do one thing, and I'm like, Oh, I feel like a failure. I'm like, when will you learn.

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Amanda Honpho: Then change that mind frame. Now I just change it to literally go. You know what

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Amanda Honpho: check you learn from each experience, you know, if you ticked one thing off, that's better than nothing. You know what if you

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Amanda Honpho: that's I'm trying to change my mentality and my thoughts as well to go. Don't look at as Oh, my gosh! I didn't achieve anything today. No, you know what I got that done. Yay.

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Danielle Lewis: That's progress. Yeah.

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Danielle Lewis: Oh, and it's so true. And it's you know, it's funny. It's hard to break the habits. I I was talking earlier about the rejig of Spark. I'm not calling it a relaunch. We're not relaunching.

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Amanda Honpho: Okay?

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Amanda Honpho: Bye.

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Danielle Lewis: Structure and I was so overwhelmed like, because it was all in my head. And I was like, you know what I've got to do. I've got to just map it out like just tiny, tiny steps. And if I do one little step each day, you know, in 50 days.

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Danielle Lewis: then we're we're gonna be good and so that kind of changed moved to that approach. And then yesterday I like planned a day of like shooting new video content. And I did it to myself again. I was like, I've got to get all these videos done, got my hair blow dried all things. And then I think I got like reels and one masterclass done.

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Danielle Lewis: and I got to the end of the day, and I was like, I don't even care. I'm so tired.

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Amanda Honpho: You got it, you got it done. You give yourself a pat on the back of that, you know.

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Danielle Lewis: You know, I'm literally like, okay. So now I need to book another head. Saturday. My husband's away. So I'm like, maybe I can get some more done on the weekend.

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Amanda Honpho: Yeah.

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Danielle Lewis: Oh!

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Amanda Honpho: Leave a big.

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Danielle Lewis: The week.

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Amanda Honpho: But you know what we also just reevaluate ourselves. I think it's in our nature to just go all right. That didn't work out. Now what you know I don't think

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Amanda Honpho: I don't know. Being in business, you can't just get so deflated and just go. Okay. Now, I give up. Now, I think.

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Amanda Honpho: yeah, you just can't when it's your own.

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Danielle Lewis: Yeah, I totally agree. It's like, you know, no one else is coming to save us. So we gotta look after ourselves and never give up.

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Amanda Honpho: Yeah, that's it.

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Danielle Lewis: Oh, my God!

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Amanda Honpho: We've got.

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Danielle Lewis: I love it. I love it. That's the pump up I needed to go into today.

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Amanda Honpho: Hey? You need this.

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Amanda Honpho: We've got these.

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Danielle Lewis: We do, I love it. So I always love to wrap up these podcasts with one last piece of advice. So reflecting on your time building the business.

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Danielle Lewis: What would be a piece of advice that you would give to another woman on her business journey?

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Amanda Honpho: Don't be your own blocker.

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Amanda Honpho: Think that is the one thing that I definitely did. You know the Umming and Ahhing?

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Amanda Honpho: Should I? Should I not go for it? And don't be your own blocker. We are guilty, all of it.

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Amanda Honpho: But go for it. What have you got to lose like

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Amanda Honpho: I. That's the one thing for me is when umming and ahhing about the home hive app and telling my partner

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Amanda Honpho: he was just like, just go just go for it like.

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Amanda Honpho: If you don't, then you don't know, so don't be your own blocker, you know.

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Amanda Honpho: So that is my advice for anybody out there

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Amanda Honpho: is. Go for it. I might. I definitely have not done everything in order. I could tell you that much at times. But that's okay. I've changed that mindset to go learn from it, you know.

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Amanda Honpho: Learn from all your mistakes, or learn how you can improve for next time.

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Amanda Honpho: Change your mindset as well.

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Danielle Lewis: Oh, I love it so much, and I could not agree with you more. Thank you so much for sharing your journey and your wisdom with us, Amanda. It's been a pleasure to have you on spark TV.

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Danielle Lewis: Thanks so much for having me.

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Danielle Lewis: and we just cut it there.

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Danielle Lewis: Oh, you the best. I'll hit. Stop! One second.

✨ Thank you to IP Australia for supporting the SPARK podcast and women in business ✨

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